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Michael Popke

Michael Popke

Michael Popke is an award-winning journalist with 25 years of professional experience in print and digital media. For 15 years, he was managing editor of Athletic Business, the leading business-to-business magazine and website for athletic, fitness and recreation professionals. He also has coached baseball, basketball and softball, worked as a USA Swimming stroke-and-turn official and is an avid high school sports and aquatics safety supporter. Michael owns Two Lakes Media Group and lives in the Madison, Wisconsin, area.


Article | August 8, 2018
Social Media Parent-Shaming: The New Weapon to Stop Bad Behavior   

By: Michael Popke

Parents of youth athletes have long been accused of behaving badly. But when a youth soccer referee from Oklahoma decided to post video clips of some...more >>


Article | August 8, 2018
Could Boxing and Weightlifting Be Next Up on USOC Chopping Block?   

By: Michael Popke

The international governing bodies for weightlifting and boxing are in wait-and-see mode as the International Olympic Committee determines the fate...more >>


Article | July 25, 2018
Which Cities Have the Best Opportunities for Recreation? Here's a Go-To List   

By: Michael Popke

As an event owner, you know the importance of a good venue. But which cities have the best opportunities for recreation as a whole? Our friends at...more >>


Article | July 25, 2018
E-Bikes Gaining Acceptance, Power, in Cycling World - Event Owners Need to be Ready   

By: Michael Popke

Whether you think they’re the greatest idea since bike lanes or the worst idea since flat tires, e-bikes are here to stay. Want proof? The European...more >>


Article | July 25, 2018
Can Youth Soccer Reverse Downward Trend, Despite a U.S.-Free World Cup?   

By: Michael Popke

With the 2018 World Cup in the rear-view, it’s time to see whether all those predictions that soccer wouldn’t enjoy a boost are actually valid....more >>


Article | July 25, 2018
Against the Odds: NCAA Won't Pursue Gambling Revenue   

By: Michael Popke

If you were betting, you’d have lost big. Amid reports that Major League Baseball and the NBA are pursuing so-called integrity fees from organized...more >>


Article | July 25, 2018
After Faltering in Early Rounds, World Cup Comes on Strong in U.S. Ratings   

By: Michael Popke

Everyone thought Fox was going home the loser in World Cup ratings. An early viewership low (the first round) gave way to a big surprise – winning...more >>


Article | July 18, 2018
Come On Down   

By: Michael Popke

Certain regions of the country are known for many things, but when you think of the Southeast, one phrase immediately comes to mind.


Article | July 18, 2018
By Road or By Trail   

By: Michael Popke

One of the oldest sports disciplines in the world, running continues to garner new fans and generate excellent economic impact. Communities from...more >>


Article | July 11, 2018
Innovative Line-Calling System Takes Center Stage at Wimbledon   

By: Michael Popke

Tennis isn’t one to jump on the trend bandwagon, so the addition of an electronic line-calling system at Wimbledon – and the subsequent discovery...more >>


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