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Michael Popke

Michael Popke

Michael Popke is an award-winning journalist with 25 years of professional experience in print and digital media. For 15 years, he was managing editor of Athletic Business, the leading business-to-business magazine and website for athletic, fitness and recreation professionals. He also has coached baseball, basketball and softball, worked as a USA Swimming stroke-and-turn official and is an avid high school sports and aquatics safety supporter. Michael owns Two Lakes Media Group and lives in the Madison, Wisconsin, area.


Article | August 7, 2019
Travel Ball at Fault for Little League's Decline?   

By: Michael Popke

Worldwide participation in Little League has been dropping steadily for at least 25 years, and many are casting travel ball as the villain of the...more >>


Article | August 7, 2019
The Rise of AI in Youth Sports Industry   

By: Michael Popke

Who’s one of the most valuable players in youth sports? Artificial intelligence. AI is infiltrating the industry quickly with connected coverage of...more >>


Article | August 7, 2019
Gang Violence Cited in Pool and Park Closings   

By: Michael Popke

It’s a sad state of affairs: sports facilities where people go to have kids escape from danger are still prone to them. Gang violence and shootings...more >>


Article | August 7, 2019
USOC Pressures Park District to Rename ‘Olympic’ Pool   

By: Michael Popke

Bad news: If your sports venue or event uses the name, ‘Olympic’ and you don't have express permission, you could be hearing from the U.S....more >>


Article | August 7, 2019
Clear-Bag Fan Policies Find Their Way to High School Sports   

By: Michael Popke

Last fall, high schools in Florida took the unprecedented security step of banning students from bringing backpacks into gymnasiums, into stadiums...more >>


Article | July 24, 2019
Could Water Contamination Hurt Summer Sports Events?   

By: Michael Popke

Talk about muddying the waters. This summer has brought a wave of concerns over Cryptosporidium in swimming pools, flesh-eating bacteria in open...more >>


Article | July 24, 2019
Does Major League Baseball Have a Future in Europe?   

By: Michael Popke

It might be the Great American Pastime but does baseball have a future overseas, specifically in Europe? There were plenty of fans when the sport...more >>


Article | July 24, 2019
Cycling Deaths Spark Declaration of Emergency in NYC, Could Impact Events   

By: Michael Popke

New York City has been lethal for cyclists with 15 killed in 2019 (and three in a one-week period). What steps is the city taking and how can it help...more >>


Article | July 10, 2019
The Most Frequently Reported Injury Among Youth Athletes? Concussions   

By: Michael Popke

What’s the most frequently reported injury among young athletes? It’s not blown-out ACLs or even broken bones. It’s concussions, unfortunately....more >>


Article | July 10, 2019
UConn Grads Create Nonprofit Organization to Help Fill Empty Seats   

By: Michael Popke

We all know how demoralizing it can be to see empty seats at sporting events. But three University of Connecticut graduates living in New York City...more >>


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