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Michael Popke

Michael Popke

Michael Popke is an award-winning journalist with 25 years of professional experience in print and digital media. For 15 years, he was managing editor of Athletic Business, the leading business-to-business magazine and website for athletic, fitness and recreation professionals. He also has coached baseball, basketball and softball, worked as a USA Swimming stroke-and-turn official and is an avid high school sports and aquatics safety supporter. Michael owns Two Lakes Media Group and lives in the Madison, Wisconsin, area.


Article | June 19, 2021
U.S. Olympic Trials Venues Open to Spectators   

By: Michael Popke

We finally have a decision on spectators at the Olympics next month in Tokyo. Presently, the U.S. trials for many sports are hosting fans as well,...more >>


Article | June 18, 2021
Nationwide Lifeguard Shortage Closes Pools, Jeopardizes Swim Meets   

By: Michael Popke

Cutthroat competition at Baywatch lifeguard auditions? Not in real life. A lifeguard shortage is hitting local pools hard. The combined result of not...more >>


Article | June 5, 2021
A New World Cup Every Year? FIFA is Considering It   

By: Michael Popke

A FIFA World Cup that would be held every two years, rather than every four? Soccer’s highest governing body is considering it. Ultimately, it...more >>


Article | June 5, 2021
Minor League Baseball Returns With New Ballparks, New Challenges   

By: Michael Popke

Minor League Baseball might have been sidelined in 2020 but it took the field this spring, to the relief of communities who’d kept their teams,...more >>


Article | May 21, 2021
Survey Shows Youth Sports Parents and Players Ready to Travel   

By: Michael Popke

Here’s some great news, and not just for the hotel industry, either. A new survey of youth travel sports participants shows more than 90 percent of...more >>


Article | May 21, 2021
First Official "Return to Racing" Guidelines Can Help With Other Sports Too   

By: Michael Popke

The problem all along with getting back to business has been the lack of a template. Now, for the first time, we actually have a research paper that...more >>


Article | May 12, 2021
Trends and Signposts: The Recovery Road Map   

By: Mary Helen Sprecher,Michael Popke

There are plenty of indicators that recovery is underway, and that sports are helping lead the charge into the post-vaccination economy.


Article | May 12, 2021
Track Is Back   

By: Michael Popke

One of the most popular sports in the world, and one of the oldest and most revered, track and field is set to be contested in Tokyo this summer. But...more >>


Article | May 9, 2021
Pro Venues Finding New Ways to Increase Spectator Capacity   

By: Michael Popke

As 2020 recedes in the rear-view mirror, pro sports are working out ways to increase their spectator capacity this summer. From socially distanced...more >>


Article | May 8, 2021
First Weight Classes Approved for Girls’ Wrestling as Sport Gains Momentum   

By: Michael Popke

Want proof of the growth of girls’ wrestling at the youth level? The Wrestling Rules Committee of the National Federation of State High School...more >>


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