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Michael Popke

Michael Popke

Michael Popke is an award-winning journalist with 25 years of professional experience in print and digital media. For 15 years, he was managing editor of Athletic Business, the leading business-to-business magazine and website for athletic, fitness and recreation professionals. He also has coached baseball, basketball and softball, worked as a USA Swimming stroke-and-turn official and is an avid high school sports and aquatics safety supporter. Michael owns Two Lakes Media Group and lives in the Madison, Wisconsin, area.


Article | January 10, 2018
Warmer Temperatures Impacting Winter Olympic Athletes' Choices of Training Sites   

By: Michael Popke

Whatever your stance on climate change, there’s no denying that Olympic athletes have been chasing snow all over the map in order to train. Some...more >>


Article | January 10, 2018
Philadelphia 76ers Building Sports Complex for AAU, Travel Teams   

By: Michael Popke

Philly, recently the home of the NFL Draft, has something new up its sleeve. The 76ers recently announced plans to build a 140,000-square-foot...more >>


Article | December 13, 2017
Outdoor Venues, Sports Events, Struggle to Regulate Drone Use   

By: Michael Popke

Outdoor sports events, which have confronted various security threats over the years, now have a new one: drones. This follows a recent incident in...more >>


Article | December 13, 2017
USA Hockey Facing Challenge of Assembling Olympic Roster Without NHL Players   

By: Michael Popke

We know NHL players won’t be in PyeongChang. The real question is how USA Hockey will build a roster to compete with traditional powerhouse teams...more >>


Article | December 13, 2017
Minneapolis Pinning Hopes for Increased Tourism, Jobs on Super Bowl   

By: Michael Popke

Christmas is closer than the Super Bowl, so it’s appropriate that Minneapolis, host of the big game, has a wish list. In addition to the economic...more >>


Article | November 29, 2017
Why is Road Running Losing Pace?   

By: Michael Popke

What is slowing down the road running industry? A combination of rising fees, competition from nontraditional events (hello, novelty runs and...more >>


Article | November 29, 2017
Parkour Moves Closer to Olympic Status, But Controversy Remains   

By: Michael Popke

Will parkour be in Paris for the 2024 Olympic Games? Organizers hope so. Unfortunately, the organizers are the root of the problem, specifically, the...more >>


Article | November 29, 2017
Indiana’s $75M Youth Sports Complex Heading for Bankruptcy   

By: Michael Popke

We’ve all heard ‘If you build it, they will come.’ Unfortunately, the youth sports market has bought into that, with cities in a veritable arms...more >>


Article | November 29, 2017
South Carolina Youth Soccer Association’s 'Silent September' Still Echoes True   

By: Michael Popke

Did ‘Silent September,’ an initiative in South Carolina to get soccer parents to pipe down, resonate? Yes, it did, and it remains the non-shout...more >>


Case study | November 20, 2017
Big Dreams and Big Ten Teams   

By: Michael Popke

Big Ten university cities boast plenty of sports venues, high-profile events and friendly people. Champaign County, home of the University of...more >>


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