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Michael Popke

Michael Popke

Michael Popke is an award-winning journalist with 25 years of professional experience in print and digital media. For 15 years, he was managing editor of Athletic Business, the leading business-to-business magazine and website for athletic, fitness and recreation professionals. He also has coached baseball, basketball and softball, worked as a USA Swimming stroke-and-turn official and is an avid high school sports and aquatics safety supporter. Michael owns Two Lakes Media Group and lives in the Madison, Wisconsin, area.


Article | January 8, 2020
A Call for Increased Security at High School Sporting Events   

By: Michael Popke

In the wake of a shooting at a New Jersey high school football game in November that killed a 10-year-old boy, the National Federation of State High...more >>


Article | January 8, 2020
2022 Youth Olympics Adds Sports, Touts Gender Equality   

By: Michael Popke

In order to better reflect the modern age and its demands for diversity, the IOC has announced that the 2022 Youth Olympics will include not only a...more >>


Article | January 8, 2020
Study: Sports Fans Would Cancel Honeymoon, Risk Job to See Favorite Team Play   

By: Michael Popke

We already know sports fans will travel to compete (it’s why we’re here). But did you also know that close to 20 percent of those surveyed would...more >>


Article | January 8, 2020
Will the Unavailability of Freon Impact Youth Hockey Programs?   

By: Michael Popke

At the stroke of midnight in the new year, the federal Environmental Protection Agency put a stop to the production or importation of the refrigerant...more >>


Article | December 18, 2019
Frozen Assets   

By: Michael Popke

Winter sports organizers can find ice sheets everywhere these days, from venues near the frozen communities on the North Dakota-Minnesota border to...more >>


Case study | December 17, 2019
Southeastern Washington State’s Dry Region Providing Year-Round Athletic Opportunities   

By: Michael Popke

There’s a dry desert region in the Pacific Northwest (yes, really). It has plenty of space for water sports, sports fields that stay green...more >>


Article | December 11, 2019
Say Yes to the Yeti: Mystery-Monster a Trend on 2020 Calendar   

By: Michael Popke

Last summer’s Internet phenomenon to Storm Area 51 turned out to be a big bust but organizers learned something: people are interested in mythical...more >>


Article | December 11, 2019
Iowa City Closes Parks So Sharpshooters Can Target High Deer Population   

By: Michael Popke

Well, this is a new one. Eight public parks in Iowa City are closed most of December while sharpshooters work to reduce an enormously overburdened...more >>


Article | December 11, 2019
IOC Pulling No Punches in Attempting to Clean Up Boxing   

By: Michael Popke

The sport of boxing has been busy trying to clean up its act over the last few months. The 36 judges and referees who officiated matches in Rio were...more >>


Article | December 11, 2019
Want Conclusive Answers on Concussions? There Aren't Any   

By: Michael Popke

If you’re looking for definitive guidance on concussions in kids, you’re going to be out of luck for now. Questions on how many concussions are...more >>


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