West-South Central


eSports

Arlington, Texas, Releases Details of New eSports Stadium

March 26, 2019

The innovative Esports Stadium Arlington in Arlington, Texas, is North America’s largest premier eSports stadium. more >>


Frisco

PGA of America Moving HQ to Frisco, Texas

March 25, 2019

The PGA of America is moving its headquarters from Palm Beach County, Florida to Frisco, Texas to anchor a 600-acre, mixed-use development. more >>


ACHA

ACHA Hockey Championships Coming to Texas

March 22, 2019

The American Collegiate Hockey Association brings its national championships to Texas this week. more >>


Frisco

ACHA Brings All Five Divisions to Dallas-Fort Worth for Championships

March 20, 2019

The American Collegiate Hockey Association brings all five divisions to the Dallas-For Worth area this week. more >>



AscensionSeton

Ascension Seton to be Title Sponsor of 2019 Austin Marathon

January 21, 2019

High Five Events is excited to announce Ascension Seton as the title sponsor of the Austin Marathon. more >>


UnderArmour

Under Armour Returns as Presenting Sponsor of Austin Marathon

September 24, 2018

High Five Events announced Under Armour Inc. has returned as the presenting sponsor of the Austin Marathon. more >>


3M

3Mgives Names Austin Youth River Watch Beneficiary of 2019 3M Half Marathon

September 10, 2018

3Mgives has selected Austin Youth River Watch (AYRW) as the beneficiary of the 2019 3M Half Marathon. more >>


HighFive

2018 Austin Marathon Contributes $37.5 Million to Austin Economy

August 20, 2018

High Five Events proudly announces that the Austin Marathon® injected $37.5 million into the Austin economy during race weekend. more >>



Portland

Play in Portland, Texas

March 1, 2019

Many youth sports tournaments are choosing the Texas coast to take advantage of outstanding sports venues and fabulous ocean scenery, combined with... more >>


Overhead

Perry, Oklahoma: A Baseball Oasis on the Central Plains

February 1, 2019

Sports are an important part of the fabric of communities and Perry, Oklahoma, fits tournaments into that fabric seamlessly and perfectly. With... more >>


RoundRock

Top 5 Reasons to Bring Your Tournament to Round Rock

September 5, 2018

As the Sports Capital of Texas, Round Rock holds a reputation for being a sports tourism hot spot. There are all kinds of reasons to bring your... more >>


RoundRock

Round Rock Is The Sports Capital Of Texas!

August 8, 2018

They say everything is bigger in Texas, and sports are no exception! Round Rock has made a name for itself as the Sports Capital of Texas, playing... more >>


Laredo

Pack Up the Teams and Head on Down to Laredo, Texas!

July 11, 2018

Want a destination for sports but one that also lends itself to a perfect blend of culture, language, culinary influences and ambiance? Look deep... more >>


Destination Spotlights

blank Case study | November 13, 2018
Bolstering Success in a Burgeoning Destination   

By: Michael Popke

To say that Speedway Village — a massive privately-owned indoor and outdoor sports complex that added more components in early 2018 — has... More>>


blank Case study | September 14, 2018
Discover the Unexpected: El Paso   

By: Mary Helen Sprecher

You may think you know El Paso. You may even have been to El Paso. But Brooke Underwood, director of convention development for Destination El Paso,... More>>


blank Case study | July 17, 2018
Conway, Arkansas: Sports at Its Heart   

By: Peter Francesconi

More than 125 years ago, business leaders in Conway, Arkansas, wanted to grow the local economy, so they created a strategy to attract institutions... More>>


White Papers

superbowl Whitepaper | July 1, 2016
2013 Super Bowl Visitor Study and Economic Impact   

During the week prior to the big game in 2013, there was a substantial economic impact in the New Orleans metro area. More>>


SageLogo Whitepaper | January 2, 2014
Effect of the 2011 World Cup on Soccer League Attendance   

The dramatic play of the American team in the 2011 Women’s World Cup tournament brought increased attendance to women’s soccer in the U.S. More>>


NCAABall Whitepaper | November 1, 2013
NCAA Sports Participation Trending Up   

Participation rates continue to rise as the number of student-athletes competing in NCAA sports reaches more than 463,000. More>>


SFIA Whitepaper | October 1, 2013
SFIA Report: The Journey of Sports Participation in America   

A report from the Sports Fitness Industry Association detailing sports participation in the U.S. and the resulting economic impact. More>>



Print

Articles

Allegiant Article | March 20, 2019
Allegiant Airlines Donates Seats to Help Club Team Compete

By: Michael Popke

Here’s a nice gesture. Allegiant Airlines, upon hearing that Montana State University’s hockey team might not be able to make it to their...   More>>


HomeRunDugout Article | March 20, 2019
From TopGolf to Home Run Dugout, 'Eatertainment' Takes a Cue from Sports Tourism

By: Mary Helen Sprecher

TopGolf. SPIN. Chicken N Pickle. They’re all examples of the ‘eatertainment’ trend that mixes sports, active play and the spectator experience....   More>>


AAF Article | March 6, 2019
What’s Going on With the Alliance of American Football?

By: Michael Popke

The Alliance of American Football’s regular season kicked off in early February and is expected to continue until mid-April. So far, so good. The...   More>>


blank Article | February 28, 2019
Connecting with Great Partners for Long-Term Success

By: Mary Helen Sprecher

A destination can have great venues, excellent amenities and wonderful weather but ultimately, it’s the people you’re working with at the CVB or...   More>>



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