West-South Central
Austin Marathon Officials Release New Details of Event
January 23, 2019
The Austin Marathon presented by Under Armour, scheduled for Sunday, February 17, 2019, in downtown Austin, has released new details. more >>
NAIA Men’s & Women’s Indoor Track & Field Championship Host Bids Extended
January 21, 2019
The NAIA has announced the extension of its men's and women's indoor track & field championship deadline for bids from possible hosts. more >>
3M Half Marathon Boasting Largest Field Ever
January 18, 2019
The 25th annual 3M Half Marathon presented by Under Armour lines up on January 20th with thousands of runners. more >>
San Antonio Sports to Host 50th Anniversary of US Masters Swimming
January 15, 2019
U.S. Masters Swimming celebrates its 50th anniversary with the 2020 USMS Spring National Championship on April 23-26 in San Antonio, Texas. more >>
Ascension Seton to be Title Sponsor of 2019 Austin Marathon
January 21, 2019
High Five Events is excited to announce Ascension Seton as the title sponsor of the Austin Marathon. more >>
Under Armour Returns as Presenting Sponsor of Austin Marathon
September 24, 2018
High Five Events announced Under Armour Inc. has returned as the presenting sponsor of the Austin Marathon. more >>
3Mgives Names Austin Youth River Watch Beneficiary of 2019 3M Half Marathon
September 10, 2018
3Mgives has selected Austin Youth River Watch (AYRW) as the beneficiary of the 2019 3M Half Marathon. more >>
2018 Austin Marathon Contributes $37.5 Million to Austin Economy
August 20, 2018
High Five Events proudly announces that the Austin Marathon® injected $37.5 million into the Austin economy during race weekend. more >>
Top 5 Reasons to Bring Your Tournament to Round Rock
September 5, 2018
As the Sports Capital of Texas, Round Rock holds a reputation for being a sports tourism hot spot. There are all kinds of reasons to bring your... more >>
Round Rock Is The Sports Capital Of Texas!
August 8, 2018
They say everything is bigger in Texas, and sports are no exception! Round Rock has made a name for itself as the Sports Capital of Texas, playing... more >>
Pack Up the Teams and Head on Down to Laredo, Texas!
July 11, 2018
Want a destination for sports but one that also lends itself to a perfect blend of culture, language, culinary influences and ambiance? Look deep... more >>
Odessa, Texas: The Home of Friday Night Lights Welcomes New Addition to the Football Family
June 27, 2018
The Permian Basin, an oil-rich area, brings thousands to work in the field. But the community and its passion for sports convinces them to stay. Get... more >>
Looking for a New Destination for Your Youth Baseball Tournament?
June 13, 2018
Located in the charming town of Athens, known as the “gateway to East Texas,” Coleman Park is the destination for youth baseball in Athens,... more >>
Destination Spotlights
 | Case study | November 13, 2018
Bolstering Success in a Burgeoning Destination |
 | Case study | September 14, 2018
Discover the Unexpected: El Paso |
 | Case study | July 17, 2018
Conway, Arkansas: Sports at Its Heart |
White Papers
 | Whitepaper | July 1, 2016
2013 Super Bowl Visitor Study and Economic Impact |
 | Whitepaper | January 2, 2014
Effect of the 2011 World Cup on Soccer League Attendance |
 | Whitepaper | November 1, 2013
NCAA Sports Participation Trending Up |
 | Whitepaper | October 1, 2013
SFIA Report: The Journey of Sports Participation in America |
Articles
 | Article |
January 23, 2019
How a Warm-Weather City Landed the (Outdoor) NHL Winter Classic In 2020, the NHL Winter Classic, a New Year’s Day tradition involving an outdoor game, lands in Dallas, in the Cotton Bowl Stadium. And even though... More>> |
 | Article |
January 9, 2019
College Golf Could Serve as Launchpad for the PGA TOUR It’s a game-changer. Rights holders putting on collegiate golf tournaments may find their events gaining a whole new level of importance. At least... More>> |
 | Article |
December 28, 2018
A Change of Venue Sometimes, we just need a change of scenery. In a new place, under new conditions, event owners and rights holders are often able to put a new spin... More>> |
 | Article |
December 27, 2018
Cold As Ice In winter sports, change is coming. As significant snowfall seemingly becomes less of a sure thing every year, many alternatives – including some... More>> |
