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ARTICLE Jan 21, 2023
Adaptive Climbing Reaches New Heights with First-of-its-Kind Event
A new championship event coming to Austin, Texas, illustrates the growth of paraclimbing (for athletes with physical challenges) in the U.S. The Paraclimbing National Championship (held after the USA ...

ARTICLE Jan 20, 2023
Get Your BID On: 2023-24 5v5 Soccer National Championship
If you have the fields, T2 Sporting has the athletes, families and spectators – and they’re actively looking for hosts of the 2023-24 5v5 Soccer National Championship. A grassroots marketing strategy ...

ARTICLE Jan 03, 2023
Coming of Age
The worldwide esports market is exploding. In fact, predictions have esports generating $1.8 billion in revenues globally, with North America alone set to hit $300 million. With in-person competition ...

ARTICLE Jan 03, 2023
Rebranding: A Case Study in Abilene, Texas
The year was just drawing to a close when Abilene, Texas announced its strategic rebrand. The area’s old logo, featuring a shooting star and the words, Visit Abilene, had been used since 2008 but it w...

ARTICLE Jan 03, 2023
These Courts are Always in Session
Basketball has always been a popular sport in this country, especially for youngsters. The latest participation data by the Sports & Fitness Industry Association indicate that more than 27.1 million A...

ARTICLE Jan 03, 2023
Need a New Place to Play? Start Here
There’s nothing to give an established event renewed interest like a new site. Moving to a fresh location can bring in new athletes and heighten the public profile of events. If you’ve been hunting fo...

ARTICLE Dec 16, 2022
Inside Events: The Santa Hustle
The last time we checked in with The Santa Hustle was in 2016 which was, well, back before 2020. But the event has survived and thrived, and this year, it will be offered in multiple formats and dista...

ARTICLE Nov 02, 2022
2022 Champions of Economic Impact in Sports Tourism
Our annual awards program, Champions of Economic Impact in Sports Tourism, is exceeding its pre-pandemic numbers. This year alone, the economic impact of all award winners was more than $2.42 billion,...

ARTICLE Oct 24, 2022
Volleyball Destinations That Serve Up Aces
One of the sports on the grow (and in a big way) at the youth level is volleyball. Not only is the sport achieving record numbers in the indoor and beach disciplines, but it is making gains in the gra...

ARTICLE Oct 24, 2022
Equine Events Can Make Tracks for These Destinations
As the pandemic continues to ease, equestrian and rodeo athletes are eagerly getting back on their mounts, which is great news for destinations that host an ever-broadening array of horse-centric even...