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Michael Popke

Michael Popke

Michael Popke is an award-winning journalist with 25 years of professional experience in print and digital media. For 15 years, he was managing editor of Athletic Business, the leading business-to-business magazine and website for athletic, fitness and recreation professionals. He also has coached baseball, basketball and softball, worked as a USA Swimming stroke-and-turn official and is an avid high school sports and aquatics safety supporter. Michael owns Two Lakes Media Group and lives in the Madison, Wisconsin, area.


Article | June 12, 2019
Cardiac Events Most Common Cause of Sudden Death in Young Athletes   

By: Michael Popke

Ask anyone about injuries in sports and they’ll talk about concussions. But ask anyone about sudden deaths and there’s silence. As it turns out,...more >>


Article | June 12, 2019
Universities Boost Alcohol Availability at Games   

By: Michael Popke

In an effort to boost revenues and enhance the fan experience, more college and university athletic programs are expanding alcohol sales. Within the...more >>


Article | June 12, 2019
How Much Does It Cost Big Ten Athletic Programs to Travel?   

By: Michael Popke

The school year has come to a close which means athletic programs can take a (very brief) break from paying for student athlete travel. And make no...more >>


Article | June 12, 2019
Study Demonstrates Positive Impact of Youth Sports on Mental Health   

By: Michael Popke

As if there weren’t already plenty of reasons to support youth participation in sports programming, medical science is bringing us one more. A new...more >>


Article | June 12, 2019
Pre-Olympics Bounce Hits China    

By: Michael Popke

A winter sports flash mob? A sudden uptick in interest in ice and snow events? It’s all a documented part of what is becoming known as the...more >>


Article | June 12, 2019
Expected Cost of L.A. Olympics Skyrockets to Nearly $7 Billion   

By: Michael Popke

Being the host of the Olympics is going to be expensive. Los Angeles won’t have the Games until 2028, but organizers already are predicting...more >>


Article | May 29, 2019
Illinois Implementing Background Checks for High School Officials   

By: Michael Popke

Finding enough referees and umpires for high school sporting events is a challenging task for athletics administrators and in Illinois, it just got...more >>


Article | May 29, 2019
Big in Texas: Dallas Suburb Targeted for $500 Million Cricket Stadium   

By: Michael Popke

In 2018, Texas became home of North America’s largest esports facility in Arlington. Now, plans appear to be moving forward with a $500 million...more >>


Article | May 29, 2019
Cornhole's Meteoric Rise Has Leaders Thinking the Olympic Podium's the Limit   

By: Michael Popke

Cornhole, the ultimate tailgate sport (hey, you can play it with a drink in one hand), would like to be considered for Olympic inclusion. And even if...more >>


Article | May 29, 2019
Dallas CVB, Other Groups Oppose Bill That Would Discriminate Based on Religious Beliefs   

By: Michael Popke

Following its bout with a so-called ‘bathroom bill,’ Texas is back in a less than flattering spotlight. Now, state lawmakers are seeking to allow...more >>


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