California


USA_CheerSTUNT

USA Cheer Announces College Combines for Cheer, STUNT Programs

August 5, 2020

USA Cheer has announced college combines for student athletes to find coaches interested in filling their rosters with new talent. more >>


MontereyBayHalf_Logo

The 2020 Monterey Bay Half Marathon is Now a Virtual Event

July 28, 2020

Monterey Bay Half Marathon organizers announced that the 2020 race, originally scheduled for November 14, will now be a virtual event. more >>


LA_RR

Los Angeles Road Runners Presented by Volvo Launches Its New Season

July 21, 2020

The Los Angeles Road Runners presented by Volvo, has launched its 2020-2021 season. more >>


FIFA

FIFA Concludes FIFA World Cup 2026™ Candidate Host City Workshops

July 15, 2020

The interactive online workshop gathered all 17 candidate host cities from the USA to discuss the process of the 2026 World Cup. more >>


USABA

USABA Shares Update on Marathon National Championship

July 9, 2020

The USABA Marathon National Championships will be held on December 6, in conjunction with the California International Marathon. more >>



USA_Triathlon

USA Triathlon Announces New Elected Officials

January 27, 2020

USA Triathlon announced that private equity specialist Henry J. Brandon III and Monica Paul (Dallas Sports Commission) as new elected directors. more >>


Pepsi

Pepsi Furthers Affiliation with Sports Industry in California

January 20, 2020

Pepsi and Frito-Lay are now the exclusive soft drink and salty snacks partners across SoFi Stadium and Hollywood Park. more >>


Ruby

Rugby World Cup Sevens Generates Positive Impact for San Francisco Bay Area

March 4, 2019

Rugby World Cup Sevens 2018 generated both a positive economic and community impact on the San Francisco Bay Area. more >>


Troon

Troon Announces Expansion, Corporate Move

November 12, 2018

To accommodate regional growth interests and opportunities, Troon® has expanded and opened a corporate office in Irvine, California. more >>


Headsweats

Headsweats Renews Partnership with US Trail Running Conference

June 11, 2018

Headsweats has renewed its partnership with the 2018 US Trail Running Conference as the Official Headwear Supplier for attendees. more >>



BullheadCity

Bullhead City: The Hotspot for Sports Tourism

November 22, 2019

Boasting an estimated 360 days of sunshine each year, Bullhead City, Arizona, is quickly becoming the nation’s hotspot for sports tourism. more >>


Articles

XFL Article | August 4, 2020
From XFL to Lingerie, Alternative Football Could Drive Venue Use in Cities

By: Mary Helen Sprecher

The definition of the eternal optimist might be found in the owners of alternate football leagues. Cases in point this week: Mike Ditka and Dwayne...   More>>


MiddleAgeDudes Article | July 28, 2020
Amateur Baseball Draws Fans to Minor League Stadiums

By: Michael Popke

Ready for some great news? Baseball is back and in many cases, is allowing players to bring back their glory days on the diamond. But lest you think...   More>>


Esports Arena Article | July 16, 2020
Esports Venue Construction Providing a Glimpse into the Post-COVID Future

By: Mary Helen Sprecher

Who’s competing now? Well, outside of scientists going head to head to create a vaccine, the real growth market in competition currently is (no...   More>>


RogueBaseball Article | July 4, 2020
Youth Baseball Organization Breaks into Locked Fields to Host Games

By: Michael Popke

We’ve heard about kids defying “no trespassing” orders to play on fields and fish in steams but this is a new one. Baseball games (complete...   More>>


blank Article | July 1, 2020
Ready to Rumble

By: Judy Leand

From wrestling and boxing to martial arts, combat sports are becoming increasingly popular across the U.S. A bright spot is the niche sport of...   More>>


blank Article | July 1, 2020
Cheer in the USA

By: Lauri Harris

The last year has brought a lot of changes to cheer and STUNT – most of them incredibly positive. From great statistics on athlete safety to...   More>>


ClubTennis Article | July 1, 2020
Can College Club Programs Help Boost the Sports Economy?

By: Mary Helen Sprecher

First came the news that a few colleges here and there were dropping sports programs because of COVID-19-related shortfalls. Then a few became dozens...   More>>


EmergingSports Article | June 20, 2020
Two Emerging Sports Could Bring in New Opportunities for Event Owners

By: Mary Helen Sprecher

Some good news for a change: Two new sports (that couldn’t be more different) have been named to the NCAA’s Emerging Sports for Women list....   More>>


Play On Article | May 13, 2020
Major Efforts to Bring Back Youth Sports: Are You Involved?

By: Michael Popke

Multiple efforts are underway across the U.S. to support and bring youth sports back to active play. And those efforts are only as strong as...   More>>


BeachSoccer Article | May 13, 2020
Late Summer/Early Fall Being Targeted as Restart Date

By: Michael Popke

Is late summer when the industry will hit the restart button? While it’s impossible to say exactly when COVID-19 will cease to be a threat (and...   More>>


Destination Spotlights

blank Case study | February 28, 2019
Orange County’s Great Park Continues Epic Evolution   

By: Michael Popke

In the early days of 2019, the new Great Park Ice facility opened in Irvine, California, with a series of public skates that provided a preview of... More>>


blank Case study | September 14, 2018
A Winning Game in Southern California   

By: Peter Francesconi

When it comes to finding a destination to host sporting events, Irvine, California, needs to be at the top of the list. At the center of Orange... More>>


blank Case study | March 23, 2018
Irvine Ups its Sports Destination Game   

By: Michael Popke

Dave Lucey repeats himself a lot these days, but he doesn’t mind. “The new Orange County Great Park Sports Complex is 194 acres — more than... More>>



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