Recession, shmession. The holiday spending forecast is strong, and that means lots of participation in themed tournaments. From 5Ks (Egg Nog Jog, anyone?) to soccer and futsal tournaments, to lacrosse...
The future of speedskating, a sport that many people probably don’t think about outside of the Olympics, can be found in Milwaukee. That’s the word from five-time U.S. Olympic gold medalist speedskate...
Each year, thousands of athletes nationwide pack up their bags and head out to various destinations for sporting competitions, all in pursuit of excellence. But what does it take to create a one-of-a-...
There may never be a sport as uniquely American as rodeo, nor one as mesmerizing as equestrian (in all its disciplines). Both are continuing to grow, fueled by the enthusiasm of new generations of ath...
Here’s a GREAT opportunity for a city interested in welcoming a multigenerational activity. The National Senior Games Association is seeking a city to host its 2027 event. What you’ll need: Multiple s...
The question of whether (and where) the CrossFit Games are moving has been answered, with Fort Worth’s Dickies Arena taking up hosting duties in 2024. And it’s a great piece of business, bringing Madi...
They might be the NOBULL CrossFit Games but apparently they’re also the NOBADGER brand as after a seven-year run, the event is leaving Madison, Wisconsin. It’s quite a loss for city officials, since t...
Hosting college football. What could be better? How about hosting a college football championship? The National Association of Intercollegiate Athletics (NAIA) has an RFP for its Football National Cha...
Alternative currency has made its way into the sports tourism industry. VISIT Milwaukee has debuted AX, or AXMKE, a non-fungible token art tourism program curated by the CVB. By using a scavenger hunt...
World Triathlon, the sport’s international governing body, invites bidders for a range of events, including the 2025 and 2026 World Triathlon Championship Finals, the 2024 World Triathlon Sprint & Rel...
Recession, shmession. The holiday spending forecast is strong, and that means lots of participation in themed tournaments. From 5Ks (Egg Nog Jog, anyo...
VISIT Milwaukee is thrilled to announce a new partnership with Milwaukee Bucks star Bobby Portis to promote the destination and drive increased visitation.
