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ARTICLE Apr 16, 2026
As World Cup Nears, Scammers Kick Off Efforts to Target Unwitting Travelers
With only months remaining until the World Cup takes the field, interest is at an all-time high. Unfortunately, scammers are just as active, and more than 10 percent of all U.S. internet users having ...
ARTICLE Apr 02, 2026
World Cup Set to Redefine North American Travel Patterns
The countdown to June 11 has begun, with the World Cup poised to trigger one of the largest coordinated movements of people for a sporting event in history. Here is a look at how, with 16 host cities ...
ARTICLE Mar 19, 2026
Gyms Are Removing Basketball Courts. Where are the “Basketmalls?”
The ongoing conversion of big-box stores to what have become known as “picklemalls,” or franchise pickleball clubs, has escaped nobody’s attention. At the same time, though, basketball courts are disa...
ARTICLE Mar 05, 2026
Standoffs and Let-Downs as FIFA World Cup Moves Closer
Shakespeare wrote, "The course of true love never did run smooth” and the same can be said of prep for the 2026 FIFA World Cup. One area has cut back on fan festivals amid claims of lackluster match a...
ARTICLE Mar 01, 2026
The Game Plan for When the World Comes to the USA’s Doorstep
In June, the world comes to the USA’s doorstep to watch the biggest event FIFA has put on to date: The World Cup. And it is big, with 48 teams playing 104 matches in 16 host cities across three countr...
ARTICLE Jan 27, 2026
By the Numbers: Super Bowl LX
The Super Bowl is measured by the public in yardage and points. But in the sports business world, an entirely different numerical system is in play, such as economic impact (a mind-blowing forecast of...
ARTICLE Jan 22, 2026
The Happy Ending for Apparel from a Losing Super Bowl Team
Flip over to QVC or visit Amazon within seconds of the last play of the Super Bowl and you’ll see merchandise for the winning team advertised there and ready for overnight shipping, while sporting goo...
ARTICLE Jan 08, 2026
Want to Honor America’s 250th Birthday with Sports Tie-Ins? Start Now
Baby boomers (and older members of Gen X), recall America’s bicentennial in 1976, as well as all the hype around it. These days, many of those people (who as kids, marched in parades while wearing red...
ARTICLE Jan 08, 2026
Some World Cup Cities Already Seeing Spikes in Tourist Interest
Some of this summer’s FIFA World Cup destinations are reporting a bump in interest from those who like to travel for sports. Kansas City, Missouri and Houston, in particular, have seen spikes not only...
ARTICLE Jan 01, 2026
Slide Rules
With the Winter Olympics in the rear-view, it’s time for sports like ice skating, curling, skiing, snowboarding, hockey and more to reap the rewards. Multiple destinations are ready to host the events...
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