Marketing & Sponsorships | Sports Destination Management

Houston understands what it means to rise to the occasion.

Houston on the World Stage: Sports, Culture and Vision Unite

Destination Spotlights Mar 01, 2026

Houston understands rising to an occasion. When the lights are brightest and the stakes are highest, the nation’s fourth-largest city responds with confidence, scale and energy. Rooted in diversity an...

The economic impact cities derive from hosting tournaments is substantial and continues to expand year over year.

Keeping the Customer First in Technology-Forward Times

Article Mar 01, 2026 | By: Nic Collins, HBC Event Services

New sports emerge, new facilities are built and new athletes get involved each year, meaning the com...

Erie Sports Commission’s Facility Matching Funds Program

Case Study on Local Grants: Creating and Offering Them

Article Mar 01, 2026 | By: Sydney Dietz

Erie Sports Commission’s Facility Matching Funds Program works to help enhance local sports faciliti...

Driving Forces: Destinations Put Golf Events on the Right Course

Article Mar 01, 2026 | By: Judy Leand

The good news continues for golf. The National Golf Foundation reports that 48.1 million Americans a...

Partners add value that extends far beyond financial support.

Community Partnerships Help Deliver the Win

Article Mar 01, 2026 | By: Dr. Bonnie Tiell

Successfully leveraging community partnerships for sports events comes down to craftsmanship and for...

In June, the world comes to the USA’s doorstep to watch the biggest event FIFA has put on to date: The World Cup.

The Game Plan for When the World Comes to the USA’s Doorstep

Article Mar 01, 2026 | By: Mary Helen Sprecher

In June, the world comes to the USA’s doorstep to watch the biggest event FIFA has put on to date: T...

Lacrosse continues to grow in prominence.

World Lacrosse

Article Mar 01, 2026 | By: Christy Cahill

Lacrosse continues to grow in prominence. In addition to being a top sport in high schools and feat...

Midwest Invitational Rodeo returns to Flint

Midwest Invitational Rodeo, Highlighting Black Rodeo Culture, Returns to Flint

News Feb 27, 2026

The Midwest Invitational Rodeo (MWIR) is set to return to the Genesee County Fairgrounds June 12-13,...

Star-Studded Progressive Celebrity Pro-Am driven by Yokohama Tire Set to Launch 2026 Bassmaster Classic Festivities in Knoxville

News Feb 27, 2026

A who’s who of sports, music and entertainment will descend on Knoxville, Tenn., as B.A.S.S. and...

Olympians and World champions set to take stage at 2026 American Cup

News Feb 27, 2026

More than 12 Olympians and 23 World Championship athletes make up the international rosters expected...