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ARTICLE May 01, 2026
Destinations That Go to the Head of the Class
If you’re looking for the all-American sports experience, it’s hard to turn away from all that a college town can offer, like excellent venues, plentiful accommodations, a variety of restaurants, fun,...
ARTICLE May 01, 2026
Walk-Off Wins for Traveling Teams
Participation in team sports in the U.S. has continued to increase, according to the most recent data from the SFIA. Baseball has been a top driver of this growth, with more than 18.2 million American...
ARTICLE May 01, 2026
Crafting Internships: A Case Study
Want to start an internship program but don’t have a blueprint? Here is a case study from a sports destination eager to share its experiences. At Auburn-Opelika Tourism, internships are not observatio...
ARTICLE Apr 30, 2026
NFL Announces Professional Flag Football League for Men and Women
The last time we heard from the NFL about flag football was when pro players were trying to shake off the smackdown they suffered at the hands of Team USA Flag Football. (Long story short: Ouch.) Rega...
ARTICLE Apr 16, 2026
Made in the Shade: Building Better Courts for More Playable Hours
Pickleball, padel and other court sports are driving one of the most significant waves of investment in outdoor recreation in decades, prompting sports destinations to rethink how courts are designed,...
ARTICLE Apr 02, 2026
Event Owners Can Take Heart from Spring Forecast with Lower Tornado Risk
The long-range weather forecast for this spring is in and it should be reassuring to owners with sports events planned for areas in the Midwest: fewer tornadoes are anticipated. However, other events,...
ARTICLE Mar 01, 2026
Vibrant and Growing, Senior Games Continue to Evolve
The National Senior Games Association continues to promote health and wellness at all ages, and to provide avenues for healthy, social competition in cities that have become known as great sports cent...
ARTICLE Mar 01, 2026
Industry Experts Who Can Make All the Difference
One of the biggest challenges in our industry is keeping contact lists updated. As new venues open and as promotions occur, it’s important to know exactly who we need to call in any given destination....
ARTICLE Mar 01, 2026
Come On In. The Water’s Fine
When Los Angeles hosts the Summer Games, swimming and diving, just like figure skating and ice dancing at the Winter Games, will dominate media coverage. That always results in a bounce in participati...
ARTICLE Jan 01, 2026
In the Zone: Basketball Bringing Destinations Nothing But Net
Among team sports, basketball has continued to be a leader in participation. Data from the Sports & Fitness Industry Association’s 2025 Participation Report shows 31.9 million U.S. participants ages s...
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