Spiking in Popularity
The sport that is played on three surfaces, by two genders and by all ages and abilities, even at the Paralympic level, is set for growth, and has eve...
Articles
Merchandising: How to Create the Brand that Sells Your Event
Branding is the same regardless of whether you are selling a shoe, restaurant, not-for-profit or sporting event - branding is storytelling. One of the...
Best Practices for Recurring Events: Working Together for the Win
Who doesn’t love a sure thing? Especially in our industry, the idea of an event with guaranteed ROI is always appealing! That’s why so many sports com...
Housing Services: Accommodations Made Easy
If there’s one thing we know, it’s this: you as owners and rights holders of sports events are busy. You’re being pulled in multiple directions and as...
Serve It Up!
The sport of tennis has had some major investments in facilities recently. A few years ago, the U.S. Tennis Association opened its massive USTA Nation...
The Growing Use of Mobile Apps in Event Planning – and How to Get on Board
Today’s Internet-dominated world is at the peak of evolution with smartphones gaining tremendous momentum. In the United States alone, more than 224 m...
Football: What’s Happening on the Field?
Football will always be one of the most popular sports offered for kids. It’s a traditional school sport at all ages, and let’s face it, it’s an enorm...
Pickleball: Catching the Wave
There’s been explosive growth in pickleball and a resulting uptick in the number of venues to host it. Across the country, events are bringing in play...
Against All Odds, World Beach Games Begins One-Year Countdown
The World Beach Games organizers are ready to kick sand in doubters’ faces. Having started the one-year countdown until the event take place in San Di...
How High Schools are Adapting in Aftermath of Fights at Games
A spate of fights breaking out among either players or spectators (yes, including parents) during and after high school and youth games has schools ar...