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ARTICLE Jun 01, 2026
The Sport & Social Industry Association
There’s a fast-growing sector in the sports events market and it isn’t youth, although it’s made up of athletes who used to fall into that category: Adult leagues with regular programming in everythin...
ARTICLE May 28, 2026
The World Cup as a Hospitality Cure-All? It’s Looking Iffier by the Day
The likelihood that the FIFA World Cup 2026 will be a cure-all for the U.S. hospitality industry, as once believed, is looking iffier by the day. From ticketing fiascos to tailgating issues and sponso...
ARTICLE May 28, 2026
Coming Soon: SDM’s 2026 Champions of Economic Impact in Sports Tourism Awards
We already know that sports tourism is a nearly $275 billion industry. We also know that everyone reading this has helped build that number. Don’t you want some recognition for your part in it? SDM is...
ARTICLE May 28, 2026
Flag Football Outpaces Even Beach Volleyball in the Rush Toward Collegiate Championship Status
When NCAA announced that women’s flag football had received a formal recommendation to become a championship sport, the reaction was an open-mouthed stare because, well, flag was just added to the Eme...
ARTICLE May 14, 2026
How Youth Events Have Led Right to “Spikes Under the Lights”
A college women’s tournaments with more than $1 million at stake. Sounds like March Madness, right? Nope, it’s Spikes Under the Lights, a college volleyball showcase, and it’s coming to AT&T Stadium ...
ARTICLE May 01, 2026
The Forces Moving Youth Sports Tourism
The rise of sports tourism has transformed global travel, with destinations and communities increasingly leveraging sports as a draw for visitors. Youth sports tourism, in particular, has become a boo...
ARTICLE May 01, 2026
More Than a Logo on a Banner: Building a Sponsorship Program That Works
Here's something to consider: Every time a facility hosts a tournament or a destination welcomes a sporting event, local businesses are watching. They see the parking lots filling up, the restaurants ...
ARTICLE May 01, 2026
Destinations That Go to the Head of the Class
If you’re looking for the all-American sports experience, it’s hard to turn away from all that a college town can offer, like excellent venues, plentiful accommodations, a variety of restaurants, fun,...
ARTICLE Apr 30, 2026
Where Can Fans Tailgate for the World Cup? Find Out Here
The World Cup is set to bring star power and drama, much of which has played out before the first athlete sets foot on American soil. In Boston (yes, the same city that threatened to cancel all seven ...
ARTICLE Apr 16, 2026
As World Cup Nears, Scammers Kick Off Efforts to Target Unwitting Travelers
With only months remaining until the World Cup takes the field, interest is at an all-time high. Unfortunately, scammers are just as active, and more than 10 percent of all U.S. internet users having ...
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