Winter Sports


RedBull

Catch a Wave and Carve a Turn: Red Bull Hosting California Dream Event

March 20, 2019

Red Bull is hosting 300 college students for a day of adventure on March 23rd at Red Bull Switchboard; the ultimate day of California living. more >>


USOC

Salt Lake City in the Spotlight as USOC Taps it as Potential Host of 2030 Winter Games

February 28, 2019

The USOC selected Salt Lake City to represent the USA in a potential 2030 bid to host the Olympic and Paralympic Winter Games. more >>


SpecialOlympics

Sweden to Host Special Olympics World Winter Games in 2021

February 26, 2019

Sweden has been granted the opportunity to host Special Olympics’ flagship sporting event, the World Winter Games in 2021. more >>


burton

Burton US Open to Stay in Vail for Three More Years

February 25, 2019

A three-year contract extension will now keep the Burton US Open Snowboarding Championships in Vail, Colorado, through 2021. more >>



Snohomish

Play PNW Sports: Snohomish County, Washington

January 23, 2019

Welcome to PNW Sports! Snohomish County, Washington, is where dedication to your successful event is our badge of honor. more >>


SnoCo

Open Up to Adventure: Snohomish County

January 19, 2018

Open yourself up to adventure in Snohomish County, Washington. It’s the perfect backdrop for any sports event, and it’s perfectly accessible as... more >>


LER1

Deschutes County Fair and Expo Center

September 26, 2017

Located in beautiful sunny Redmond, Oregon, the Deschutes County Fair and Expo Center is the perfect location for virtually any type of sports event.... more >>


Chester

Chester County, Pennsylvania: Charming Scenery, Non-Stop Sports Action

September 4, 2017

Chester County’s Brandywine Valley is just a short drive from the high energy, on-the-go mentality of downtown Philadelphia. And while those... more >>



SportManitoba

2018 Manitoba Games powered by Manitoba Hydro Create Major Economic Impact in Thompson

March 18, 2019

Thompson, Manitoba played host to the 2018 Manitoba Games and Sport Manitoba has released the economic impact assessment report. more >>


SFIA

SFIA Announces 2018 Sports, Fitness and Leisure Activities Topline Participation Report

April 2, 2018

Every year, the SFIA releases the participation topline summary tracking activity participation study in the country. more >>


GoogleCloud

Google Cloud Named Official Cloud of the NCAA

January 15, 2018

The National Collegiate Athletic Association has announced Google Cloud as its official cloud provider. more >>


USA_Luge

USA Luge Extends Three Sponsorships through Beijing 2022

January 15, 2018

USA Luge has extended sponsorship deals with three companies through to the 2022 Winter Olympic Games in Beijing. more >>


Destination Spotlights

blank Case study | February 28, 2019
Orange County’s Great Park Continues Epic Evolution   

By: Michael Popke

In the early days of 2019, the new Great Park Ice facility opened in Irvine, California, with a series of public skates that provided a preview of... More>>


TriCities Case study | September 1, 2018
Southeastern Washington State’s Dry Region Provides Year-Round Athletic Opportunities   

By: Michael Popke

When thinking of the Pacific Northwest, a dry desert region may not be top-of-mind, so the Tri-Cities’ 300 annual days of sunshine will come as a... More>>


blank Case study | February 2, 2018
True Grit   

By: Michael Popke

Locals of Ogden, Utah, boast of the city's "grit," embracing its heritage and history. These days, though, it's also a center for sports. More>>


White Papers

NFHS Whitepaper | January 1, 2019
National Federation of State High School Associations Sports Participation Survey   

For the 29th straight year, participation in sports at the high school level has increased. This paper has a breakdown of all sports. More>>


POW Whitepaper | July 1, 2018
The Economic Contributions of Winter Sports in a Changing Environment   

This analysis discusses what changes we can expect in the future of the winter sports industry under high and low emissions scenarios. More>>


RedTorch Whitepaper | May 1, 2018
#SportOnSocial2018   

This report ranks the social media performance of 35 international federations of the IOC from March 2017 to February 2018. More>>


NFHS Whitepaper | September 1, 2017
2016-2017 High School Athletics Participation Survey   

For the 28th year, participation in high school sports increased, as tracked by the National Federation of State High School Associations. More>>



Print

Articles

Cheer Article | December 13, 2017
Cheer Vaults into the International Spotlight via Winter Olympics

By: Mary Helen Sprecher

When Team USA competes this winter in PyeongChang, expect there to be some additional some new vocal support outside of the parents, friends and the...   More>>


Skijoring Article | November 29, 2017
Skijoring: The Niche Sport You Never Met Could Be the Revenue Stream You’ve Always Dreamed Of

By: Mary Helen Sprecher

To the initiated, skijoring sounds bizarre. An activity in which a skier is pulled by a galloping horse at high speeds through obstacles, it’s been...   More>>


Heliski Article | November 15, 2017
Bringing a Formerly Extreme Sport to Ski, Snowboard Enthusiasts

By: Michael Popke

Planners of winter and snow events might want to put this into the planning file: heli-skiing is working to reinvent itself as an easy-to-plan...   More>>


WinterGames Article | November 1, 2017
In Ironic Twist, U.S. Back in the Game to Host Winter Olympics

By: Mary Helen Sprecher

Want irony? The IOC has it. Innsbruck (who previously stepped in to host the 1976 Olympics following the first-ever referendum from the U.S.) just...   More>>



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