May/June 2026

Sports Destination Management Magazine

Sports have evolved quite a bit since the ancient Greeks wrestled, raced and risked it all for a laurel wreath. The original organizers of those Olympics could never have foreseen things like sponsorship or stay-to-play policies, nor could they have imagined the technology that would go into the design and construction of sports facilities in centuries to come. This issue of the magazine studies not just the facilities that host sports but the issues that drive the industry’s continued evolution.

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In this issue

More Than a Logo on a Banner: Building a Sponsorship Program That Works

BY: Ashley Whittaker

Here's something to consider: Every time a facility hosts a tournament or a destination welcomes a sporting event, local businesses are watching. They see the parking lots filling up, the restaurants packed and families exploring your area. You may already be wondering how to get them involved. Here’s how to start a sponsorship program that works. more....

Clipboard

Crafting Internships: A Case Study

Executive Insights

Sports & Fitness Industry Association

Industry Leadership

Destinations That Go to the Head of the Class

Multi-Sport Multi-Discipline Review

At Full Speed

Perspectives

The Forces Moving Youth Sports Tourism

Regional Focus

Versatile Venues with a Side of History