Sports Business News

California Sports Surfaces will continue as the Official Court Surface of the Minto US OPEN Pickleball Championships.

California Sports Surfaces® Extends Partnership with the Minto US OPEN Pickleball Championships through 2029

California Sports Surfaces will continue as the Official Court Surface of the Minto US OPEN Pickleball Championships.

Golf is evolving, and Sir Nick Faldo is helping lead the charge.

Sir Nick Faldo and Himalayas Golf Launch ‘Golf in Small Spaces’ to Redefine Where the Game is Played

Golf is evolving, and Sir Nick Faldo is helping lead the charge.

Abu Garcia and Association of Collegiate Anglers Continue Partnership for 2025 Season

Abu Garcia and Association of Collegiate Anglers Continue Partnership for 2025 Season

Abu Garcia and the Association of Collegiate Anglers announce the renewal of their partnership to support college fishing as part of the 2025 Bass Pro Shops Collegiate Bass Fishing Series.

FIH nominates Sport Group to supply LA 2028 hockey turf

FIH nominates Sport Group to supply LA 2028 hockey turf

The International Hockey Federation (FIH) is pleased to announce that it has nominated Sport Group, represented by their brands AstroTurf and Polytan, as the hockey turf sole supplier for the LA 2028 ...

The NFHS is proud to announce a new partnership with AthletesGoLive, a premier live-scoring platform for baseball and softball.

NFHS and AthletesGoLive Announce New Official and Exclusive Corporate Partnership

The NFHS is proud to announce a new partnership with AthletesGoLive, a premier live-scoring platform for baseball and softball.

B.A.S.S., Yamaha Marine announce four-year renewal of premier sponsorship, title sponsorship of Redfish Cup Championship

B.A.S.S., Yamaha Marine announce four-year renewal of premier sponsorship, title sponsorship of Redfish Cup Championship

B.A.S.S. announced that Yamaha Marine, a worldwide leader in outboard marine products, has signed a four-year renewal as a premier sponsor as well as the title sponsorship for the Bassmaster Redfish C...

ACA, Berkley Extend Agreement

ACA, Berkley Continue Partnership

The Association of Collegiate Anglers announces a renewed partnership for the 19th year in a row with Berkley for the 2025 season of the Collegiate Bass Fishing Series. 

US Youth Soccer, Taka announce enhancements to multi-year partnership

US Youth Soccer, Taka announce enhancements to multi-year partnership

US Youth Soccer and Taka are excited to continue their multi-year partnership and announce enhanced access to Taka’s cutting-edge platform for all participants in The National League, beginning in the...

Nike has partnered with Game One to replace Adidas as the official outfitter of the University of Texas at San Antonio (UTSA).

Nike Replaces Adidas as Sponsor of the UT San Antonio

Nike has partnered with Game One to replace Adidas as the official outfitter of the University of Texas at San Antonio (UTSA).

USABS and USANA Extend Partnership to Support Athlete Health and Performance

USABS and USANA Extend Partnership to Support Athlete Health and Performance

USA Bobsled/Skeleton (USABS) is proud to announce that USANA Health Sciences will be extending its partnership as the Official Supplement Supplier of the team.