Sports Business News

Beginning with the upcoming 2025 season, New Balance will produce all BC Football apparel and footwear and introduce its first American football cleats. further expanding its apparel deal with Boston College.

New Balance Expands BC Partnership to Include Football

Beginning with the upcoming 2025 season, New Balance will produce all BC Football apparel and footwear and introduce its first American football cleats. further expanding its apparel deal with Boston ...

PiranhO₂ Named Official Sponsor of MLF5 and MLF Fisheries Management Division Fish Care Program

PiranhO₂ Named Official Sponsor of MLF5 and MLF Fisheries Management Division Fish Care Program

This strategic partnership underscores a shared commitment to advancing fish health and sustainability at every level of the sport.

World Rugby announces landmark rights agreement with CBS Sports, making Paramount+ the home of World Rugby in the US through to 2029

World Rugby announces landmark rights agreement with CBS Sports, making Paramount+ the home of World Rugby in the US through to 2029

All USA men’s and women’s national team matches are also included in an extensive deal that will serve fans in the U.S. with more rugby content than ever before.

U.S. Bank Named Official Banking and Wealth Management Partner of the PLL and WLL

U.S. Bank Named Official Banking and Wealth Management Partner of the PLL and WLL

Multi-Year Partnership Marks a Significant Investment in the Sport’s Growth Trajectory; U.S. Bank Named Inaugural Founding Partner of the California Redwoods and California Palms

B.A.S.S. announced that Daiwa, a worldwide leader in fishing gear, has signed a three-year renewal as supporting sponsor.

B.A.S.S., Daiwa announce three-year renewal as supporting sponsor

B.A.S.S. announced that Daiwa, a worldwide leader in fishing gear, has signed a three-year renewal as supporting sponsor.

East Texas A&M University has partnered with The Sports Facilities Companies (SFC) to operate its new state-of-the-art sports facility, set to open in fall of 2026. Located at East Texas A&M in Commerce, Texas, this facility promises to transform the campus experience while positively impacting the surrounding community.

East Texas A&M University Selects The Sports Facilities Companies as Operating Partner for New Sports Facility

Industry-Leading Venue Management Firm Leads Operations for New Collegiate Athletics and Community Events Center

Gary Gardner Named Recipient of the NCS4 Cornerstone Award

Gary Gardner Named Recipient of the NCS4 Cornerstone Award

Gary Gardner was recognized as the third-ever Cornerstone Award recipient at the 2025 National Sports Safety and Security Conference and Exhibition on June 30-July 2 in San Antonio, TX.

USBC introduces tiered certification levels and program updates for bowling centers

USBC introduces tiered certification levels and program updates for bowling centers

These changes aim to provide greater clarity, reduce costs and streamline the inspection process for centers nationwide.

City of Vicksburg Names The Sports Facilities Companies (SFC), as Operating Partner for Newly Renamed Key City Park

City of Vicksburg Names The Sports Facilities Companies (SFC), as Operating Partner for Newly Renamed Key City Park

Industry-Leading Youth Sports & Recreation Sports Management Firm Assumes Daily Operations, will be begin extensive rebrand of venue.

Wilmington and Beaches CVB Names Molly Johnson as Vice President of Sales & Services

Wilmington and Beaches CVB Names Molly Johnson as Vice President of Sales & Services

The Wilmington and Beaches Convention & Visitors Bureau (Wilmington and Beaches CVB) has announced Molly Johnson, CMP-Fellow, who previously served as the CVB’s Director of Convention Sales,as the new...