Articles

An Interview with Aaron Soroka, Director of Business Devleopment - GWN Dragon Boat

An Interview with Aaron Soroka, Director of Business Devleopment - GWN Dragon Boat

An Interview with Aaron Soroka, Director of Business Devleopment - GWN Dragon Boat

Volleyball: America's Hybrid Sport

Volleyball: America's Hybrid Sport

Volleyball, a sport born and bred in America, turned 110 in 2005, but only recently did it begin to achieve the type of popularity in its home country...

Athletes: Keeping Your Eye on Sports-Even-Planning Priorities

Athletes: Keeping Your Eye on Sports-Even-Planning Priorities

You have an enormous responsibility when charged with planning a sports event and determining its destination. There are many dedicated athletes and t...

Working with Sports Commissions & CVBs

Working with Sports Commissions & CVBs

If you're a sporting event planner trying to settle on a location, there are two organizations that you should seek out and add to your planning team:...

Where There's Water, There's a Way

Where There's Water, There's a Way

Water sports are an ever-growing area of athleticism and entertainment in America, and they are as varied as the locations that host them. Traditional...

Working with Media Partners: Show Me the Money

Working with Media Partners: Show Me the Money

One of the most important elements of any special event is a strong media partner. With the proliferation of participatory grassroots sports events an...

Game On in the Southwest

Game On in the Southwest

There’s more than one reason sporting events and sport lovers flock to the Southwest. The region's amenable climate and breathtaking landscapes - from...

The Gymnastics World

The Gymnastics World

Most Americans' knowledge of gymnastics is limited to the Olympics, but there’s a whole world of gymnastics out there. And that means a whole universe...

Public Relations Campaigns: The Fundamentals of Event PR

Public Relations Campaigns

At my first golf tournament as an event publicist, upon introducing myself to a leading local scribe in the press tent, this grizzled veteran offered ...

Understanding the Stakeholders' Objectives

Understanding the Stakeholders' Objectives

We are measured by excellence, not the average, in whatever we do. If you are constantly refining and nurturing your passion and stretching towards ex...