Articles

Contingency Coverage: Covering the Financial Downside of Your Event

Contingency Coverage: Covering the Financial Downside of Your Event

There are several different types of contingency insurance, but the ones most relevant to sports and events include event cancellation, key-man non-ap...

One Great Sports Destination: The Midwest

One Great Sports Destination: The Midwest

A quick perusal of the country's sports map makes one thing abundantly clear to even the most casual of sports followers: For top-notch events, the Mi...

Wild for Winter Sports

Wild for Winter Sports

Snow and ice sports draw millions of participants every year, not to mention the families and fans who flock to these events as spectators. For locati...

Choosing the Right City for Your Event: Ten Essential Questions to Ask

Choosing the Right City for Your Event: Ten Essential Questions to Ask

With the proliferation of sporting events available in the marketplace today, there is greater significance in the relationship between the rights hol...

Evaluating Economic Impact: The Community Perspective

Evaluating Economic Impact: The Community Perspective

There is no question sporting events have a far-reaching economic impact on the communities that host them. In 2007, the Peoria Area Convention and V...

Finding Basketball Event Locations is a Slam Dunk

Finding Basketball Event Locations is a Slam Dunk

Basketball doesn’t hold the title "American as apple pie," even though it is one of the only sports actually created in America. It does, however, ran...

Setting the Stage for Success: The Art of Branding Sporting Events

Setting the Stage for Success: The Art of Branding Sporting Events

The competition to capitalize on the appeal of sporting events has never been greater. Marketing your event in this lucrative - and loud - marketplace...

An Interview with David Stephens, Co-Founder and CEO of PrimeTime Sports

An Interview with David Stephens, Co-Founder and CEO of PrimeTime Sports

An interview with David Stephens, Co-Founder and CEO of PrimeTime Sports

Competitive Cheerleading & Dance Destinations

Competitive Cheerleading & Dance Destinations

Many people perceive cheerleaders and dance team members as a group of girls who throw their pom-poms in the air after a touchdown and encourage crowd...

The Sponsorship Dynamic

The Sponsorship Dynamic

You are in the process of bidding for a sports event, you have successfully landed an event, or perhaps you are creating an event.? Regardless of the ...