Denise Stokes

If you’re going to evaluate the strength of the relationship you have with your athletes, and how be...

Different types of sports events seem to be popping up everywhere, along with new venues and newly f...

Think it's all about social media? There’s still a lot to be said for using radio, television, newsp...

Anyone who has ever run an event knows that getting the media to show up is just about the most diff...

Anyone who is any good at media relations had to start somewhere. No one starts off making the perfe...

We are measured by excellence, not the average, in whatever we do. If you are constantly refining an...