January/February 2026

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Sports Destination Management Magazine

Young athlete in a racing wheelchair, exuding determination, participates in an outdoor event. The magazine cover highlights adaptive sports.

One of the best changes to any motto in sports was made, oddly, by the International Olympic Committee, an organization that prizes tradition. The original slogan, in Latin, was Citius, Altius, Fortius, ("Faster, Higher, Stronger"), adopted all the back in 1894. In 2021, the IOC changed the motto of the Games to Citius, Altius, Fortius – Communiter. The last word meant “Together,” making the new motto “Faster, Higher, Stronger – Together.” Sports, even at the amateur level, should follow this philosophy. And that’s  a good New Year’s resolution.

In this issue

Another Path to Success

BY: Mary Helen Sprecher

Across the country, cities have added to their inventories of venues, improved upon existing facilities and partnered with colleges and universities to gain new leverage in an increasingly competitive market. It’s a great time to be branching out, and the following destinations are ready to roll out the proverbial red carpet. Here’s an armchair tour. more....

  Clipboard
1
Social Media Strategy for Small Sports Organizations and Events
  Executive Insights
1
Running USA
  Industry Leadership
1
Another Path to Success
  Multi-Sport Multi-Discipline Review
1
Ready, Willing and Able to Accommodate
  Perspectives
1
Crafting the RFP That Gets Results
  Regional Focus
1
Taking the Market by Storm
  Service Solutions
1
Swag to Riches: The Benefit of Having the Right Promotional Items
  Sports Facilities
1
In the Zone: Basketball Bringing Destinations Nothing But Net
  Sports Landscape
1
Slide Rules
  Sports Outlook
1
Amateur Esports Part of Gaming’s Infrastructure