We already know that sports tourism is a nearly $275 billion industry. We also know that everyone...
The IRONMAN Group has announced a new partnership with Coppertone, designating it as the Official Sunscreen of the IRONMAN North American Series.
The selection of a host city requires the alignment of a number of forces with the priorities of the...
We already know that sports tourism is a nearly $275 billion industry. We also know that everyone re...
Garmin has released its latest international running and cycling data reports to coincide with Global Running Day and Global Cycling Day (which both landed on June 3, 2026). The reports highlight tren...
Digital fitness platform Strava and its personalised training app Runna have partnered to launch a...
There’s a fast-growing sector in the sports events market and it isn’t youth, although it’s made up ...
The national governing body is encouraging event owners to join in the promotion and to host events...