Sports Business News

Optum

Optum Extends as Proud Partner of THE PLAYERS Championship

The PGA TOUR and THE PLAYERS Championship announced Optum, part of UnitedHealth Group continues its commitment through 2028.

Hecho

Hecho Tequila Soda Becomes Proud Partner of the Nashville Predators

Hecho Tequila Soda has entered into a partnership agreement with the NHL Nashville Predators and Bridgestone Arena.

Wichita

Wichita Welcomes New Director of Partnership: Shannon Uhrig

Visit Wichita has a new Director of Partnership Development, Shannon Uhrig.

ErieSports

Erie Sports Commission Announces Sports Tourism Award Winners

After a one-year hiatus, the Erie Sports Commission’s annual Sports Tourism Awards returned.

Etown

Publisher Letter: Congratulations to E-Town Sports Park on 10 Amazing Years!

10 years ago, E-Town Sports Park was one of the first sports facilities built specifically for sports tourism. And today, it continues to lead.

Enhanceiowa

Enhance Iowa Board awards first Sports Tourism grant

Enhance Iowa awarded a $41,000 Sports Tourism grant, the program’s first, to the Iowa Sports Foundation for the State Games of America.

WinstonSalem

Visit Winston-Salem Welcomes Paul Sheehan as Sports Development Manager

Paul Sheehan is the Sports Development Manager responsible for promoting and generating sporting events and activities in Winston-Salem.

Marathon

Bassmaster Announces Expanded Partnership With Marathon

Marathon Petroleum Corporation has expanded its relationship with B.A.S.S., officials announced.

Publix

Publix to be Title Partner for Inaugural Clearwater-Based Rock 'n' Roll Race

Publix Super Markets, Inc. is the title partner for the inaugural Publix Rock ‘n’ Roll Running Series Clearwater on Oct. 1-2, 2022.

Sponsorship

SCHEELS Announces Sponsorship of USA Clay Target League

Employee-owned SCHEELS is excited to announce a three year sponsorship commitment to the USA Clay Target League.