Sports Business News

Lowrance

Lowrance® Exercises Option to Extend Multi-Year Sponsorship Agreement with Major League Fishing

MLF announced that Lowrance® will remain the exclusive marine electronics provider and co-exclusive trolling motor sponsor.

NFHS

Ohio University Renews Contract as NFHS Corporate Partner

Ohio University and the National Federation of State High School Associations (NFHS) renewed their longstanding corporate partnership.

PCBSportsPark

Panama City Beach Sports Complex Announces Title Sponsor

During the five-year term of the partnership, Publix will also be the Presenting Sponsor of Visit Panama City Beach’s signature “UNwineD” event.

NOBULL

PGA TOUR names NOBULL Official Training Apparel and Footwear of the PGA TOUR and PGA TOUR Champions

NOBULL becomes umbrella sponsor of PGA TOUR Active; will activate at TOUR events and on Player Performance Centers.

UnitedSoccerCoaches

United Soccer Coaches Signs Multi-Year Agreement Extension with Beyond Pulse

The extended partnership expands to make Beyond Pulse the Official Wearable Technology Partner of United Soccer Coaches.

NFHS

NFHS Learning Center Debuts Free “Football Tackling” Course Through NFL Partnership

The NFHS and the NFL have teamed up to produce a new, free “Football Tackling” course for the NFHS Learning Center.

DemandScience

DemandScience Becomes Official Marketing Partner of the PGA TOUR

DemandScience is now the Official B2B Sales Pipeline Generation Sponsor of the PGA TOUR and PGA TOUR Champions.

Springfield

CVB Board Announces Executive Retirement Plan

After 35 years at the helm of the Springfield, Missouri, Convention & Visitors Bureau, Tracy Kimberlin is retiring at the end of 2022.

VisitPittsburgh

VisitPITTSBURGH Names Susan Klein New Chief Marketing Officer

VisitPITTSBURGH announced Susan Klein as Chief Marketing Officer following a nationwide search that began in August.

FalconRods

Falcon Rods to be Title Sponsor of Bassmaster Rookie of the Year Award

Falcon Rods, which has designed and built specialty rods since 1990, will be the title sponsor for the Bassmaster Rookie of the Year award.