Articles

Housing Services: Accommodations Made Easy

Housing Services: Accommodations Made Easy

If there’s one thing we know, it’s this: you as owners and rights holders of sports events are busy. You’re being pulled in multiple directions and as...

Serve It Up!

Serve It Up!

The sport of tennis has had some major investments in facilities recently. A few years ago, the U.S. Tennis Association opened its massive USTA Nation...

The Growing Use of Mobile Apps in Event Planning – and How to Get on Board

The Growing Use of Mobile Apps in Event Planning – and How to Get on Board

Today’s Internet-dominated world is at the peak of evolution with smartphones gaining tremendous momentum. In the United States alone, more than 224 m...

Football: What’s Happening on the Field?

Football: What’s Happening on the Field?

Football will always be one of the most popular sports offered for kids. It’s a traditional school sport at all ages, and let’s face it, it’s an enorm...

Pickleball: Catching the Wave

Pickleball: Catching the Wave

There’s been explosive growth in pickleball and a resulting uptick in the number of venues to host it. Across the country, events are bringing in play...

Merchandising: How to Create the Brand that Sells Your Event

Merchandising: How to Create the Brand that Sells Your Event

Branding is the same regardless of whether you are selling a shoe, restaurant, not-for-profit or sporting event - branding is storytelling. One of the...

Best Practices for Recurring Events: Working Together for the Win

Best Practices for Recurring Events: Working Together for the Win

Who doesn’t love a sure thing? Especially in our industry, the idea of an event with guaranteed ROI is always appealing! That’s why so many sports com...

Zombies

Inside Events: The Zombie Mud Run

Halloween is here and that means a huge uptick in all events creepy and scary. One that has withstood the test of seasons is the Zombie Mud Run. Offer...

What is Wellness Tourism and How Can You Harness it for Your Events?

What is Wellness Tourism and How Can You Harness it for Your Events?

Call it a side effect of sports tourism or perhaps a grown-up variation on it. Wellness tourism, including spa visits, yoga retreats and travels that ...

Sports Tourism Booming in Canada

Sports Tourism Booming in Canada

You thought the U.S. had the lock of sports tourism? Better rethink that. Our neighbors to the north have seen an enormous rise in the value of sports...