USA Cycling, Special Events Strive to Introduce Sport to Kids at Younger Age
Getting American kids to become cognizant of cycling as a competitive avenue, rather than just a recreational pursuit, has been a goal for USA Cycling...
Articles
Gymnastics Takes Flight
Gymnastics is seemingly impervious to the ever-changing popularity curves in the economy. Clubs across the country are flourishing and the sport conti...
Swinging Into Action
Softball has had some swings and misses lately, having been dropped from the Olympics for 2012 and 2016. Now, though, with the sport reinstated in the...
Wide Open Spaces
Within the United States, the Southwest and Pacific Coast regions cover tremendous swaths of territory. States such as Washington, Oregon, California,...
In the Water Business
Swimming pools are awesome and you can host a lot of sporting events in them. But with so much water out there — in rivers, lakes and oceans — you can...
Spartan
Spartan is the world’s largest obstacle race and endurance brand. The Spartan brand includes race events, training and nutrition programs and products...
Outstanding Facilities: No Matter Where it Plays Out, the Venues are in Here
No matter what they’re looking for – diamonds, courts, rinks, fields, tracks, trails or anything else – all planners have one thing in common: the goa...
Cycling: The Ongoing Evolution of the Sport
Cycling in the U.S. continues to evolve as a sport. Over the past few years, USA Cycling has seen some new trends emerge and the organization has been...
Event Retention: Four Ways to Create a Long-term Relationship
It can take months, and often years, for destinations to secure a new sporting event. It can take events just as long to find a place they feel comfor...
Events Rights Holders: Navigating the Destination Dating Game
Sports tourism is a booming industry projected to grow from $15.8 billion in 2008 to $30 billion in the next several years. Never before have there be...