Ascent Protein Named Official Performance Nutrition of Spartan Race
Ascent™ Protein was announced as the Official Performance Nutrition sponsor of Spartan Race through May 2017.
Sports Business News
Mavic to Provide Championships Neutral Support to USA Cycling
Mavic, manufacturer of bike systems and rider equipment, announced a partnership with USA Cycling through the 2016 Olympic Games.
Under Armour Partners with Wicomico County Public Schools
Wicomico County Public Schools in Maryland will outfit all its varsity athletes in Under Armour gear, making it one of the first to do so.
FloSoftball to Provide Coverage of 2016 Triple Crown Fastpitch Events
Triple Crown Sports and FloSoftball have partnered to broaden the reach of TCS’ most high-impact tournaments.
US Lacrosse Announces Center for Sport Science
US Lacrosse announces the creation of the Center for Sport Science for the study and improvement of health in lacrosse.
USA Triathlon Foundation Announces Grant Awards
USA Triathlon Foundation announced nearly $102,000 in grant funding for 31 organizations to bolster opportunities fin multisport.
In Gulf Shores: Utilizing Natural Resources for Athletic Events
The inaugural NCAA National Collegiate Beach Volleyball Championship took place in Gulf Shores May 6-8, 2016.
New CycloCross Partnership Announced
Masterpiece Cuisine and Clif Bar CrossVegas announced a partnership for the annual international cyclocross race’s VIP activities.
Nickelodeon to Sponsor NASCAR Sprint Cup Series in September
Nickelodeon will sponsor the NASCAR Sprint Cup Series race on Sept. 18, the Teenage Mutant Ninja Turtles 400, at Chicagoland Speedway.
Oracle, ITA Announce Continued Partnership
Oracle and the Intercollegiate Tennis Association announced a partnership o include Oracle's continued sponsorship.