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Sports Business News

NewBalance

Sponsorship Allows New Balance to Clear Paths for Boston Runners

New Balance has again reached a sponsorship deal to keep the Charles River paths in Boston clear of snow.

Easton

Easton and Little League Extend Partnership Through 2022

Easton Baseball/Softball, a leading manufacturer of baseball and softball equipment, will work with Little League through 2022.

Gateway

Gateway Motorsports Park Hires Director of Events

Gateway Motorsports Park announced that Megan Hazel has joined the staff in the new position of Director of Events.

Boathouse

Boathouse Sports Sponsors U.S. Junior National Rowing

Boathouse Sports has become the exclusive sponsor and outfitter of the U.S. junior national rowing team, including all racing gear, training gear and apparel in their quest for gold at the World Champ...

HeadPenn

HEAD Penn Athletes Earn U.S. National Team Spots

Two of the latest signees to the HEAD Penn National Playing Staff earned appointments to the USA Racquetball National Adult Team.

JohnsonOutdoors

Johnson Outdoors Signs Multi-Year Premier Sponsorship With B.A.S.S.

Johnson Outdoors Marine Electronics has entered a multi-year agreement with B.A.S.S. to continue as a premier-level sponsor.

Centurion

Centurion Boats Announced as Exclusive Towboat for IWWF

Centurion Boats are the exclusive towboat for the IWWF Wakeboard World Championships.

TeamIP

NJCAA Inks Merchandise Partnership with Team IP, Inc.

The NJCAA announced its agreement with Team IP, Inc., naming the company “The Official Merchandiser of NJCAA Championships.”

ROKA

ROKA and U.S. Masters Swimming Announce Official Partnership

ROKA Sports, Inc. has announced a multi-year official partner agreement with U.S. Masters Swimming.

PTR

PTR, Tennis Europe to Boost Tennis CoachEd Initiative

Tennis Europe has announced a two-year partnership with PTR, the world’s largest international organization of tennis coaches and teachers.