Sports Business News

Major League Lacrosse will partner with the Concussion Legacy Foundation for MLL Concussion Awareness Week June 5-11.

TAG Heuer has an agreement with Major League Soccer to be its official watch and timekeeper and with U.S. Soccer as its official timekeeper.

Arccos Golf, maker of GPS + Live Shot Tracking + Tour Analytics platform, appointed Tom Williams as VP of marketing.

Fanatics has a multi-year agreement with Churchill Downs to handle online and on-site retail for the Kentucky Derby race weekend.

Spartan Race announced a new partnership with X-Athletic to sponsor the National Wrestling Coaches Association (NWCA).

Petzl was named by USA Climbing, the national governing body of competition climbing as its exclusive lighting and safety sponsor.

The American Trail Running Association announces Marathon Printing, Inc., as its partner in the Event Standards Program.

The USMS Board of Directors has selected Dawson Hughes to be Masters Swimming's new chief executive officer.

Custom clothing apparel manufacturer Champion System™ is the official apparel of the newly established Professional Rugby Organization™.

The University of Denver (DU) ski team has established an official partnership with the brand, Opedix tights, after wearing the tights.