Sports Business News

Tough Mudder announced a partnership with VJ Shoes USA, the North American distributor for Finland-based VJ Sport.

The National Association of Intercollegiate Athletics (NAIA) announced its third-annual host excellence award honorees last week.

The Sports & Fitness Industry Association (SFIA) is pleased to announce a new strategic partnership with Empirika Media Group Inc.

As USA Archery's newest Official Sponsor, Conquest Archery's support is focused on the USAT and Developmental teams.

The Wilmington and Beaches Convention & Visitors Bureau announced honors and appointments for that three of its sales team members.

Health technology company RightEye LLC announced that it is working with USA Baseball for the third consecutive year.

Professional Tennis Registry and famed coach, Nick Bollettieri are excited to jointly release a new program, ‘Tennis in a Can,’ for high schools.

REI Co-op is launching a new venture to lift up environmental and outdoor journalism through the debut of its own print magazine this fall.

Karen Morris, CMP, has joined Visit Phoenix’s convention sales team as Director of National Accounts.

The PGA TOUR and Korn Ferry announced a 10-year agreement making the firm the Umbrella Sponsor of the Korn Ferry Tour.