The New Frontiers Are Here
Star Trek fans will recognize space as “ the final frontier.” But in the sports industry, the new frontiers are more earthbound and often much closer ...
Star Trek fans will recognize space as “ the final frontier.” But in the sports industry, the new frontiers are more earthbound and often much closer ...
Once only known as counter-culture pastimes, skateboard and BMX have moved into the mainstream. Count on that growth to continue in years to come, wit...
The primary building block in any sports event is its request for bid, or request for proposal, package, which marks the first time the event owner an...
The great Northeastern region of the U.S. offers planners multiple opportunities for sports. Whether these play out in a pool, on a river, on a field,...
Planning an inclusive event is a conscious choice, and starts well before the event takes place, with decision-making about promotional materials, inf...
The five-year anniversary of obstacle racing in the U.S. has come and gone, and the sport remains strong and growing. Here’s a snapshot view of how th...
Lots of planners know about social media, but few think beyond posting or past hitting the “Like” button. This article contains solid information and ...
Want to grow your audience and maybe even create a new revenue area? Think about recording and live-streaming your events. With the new tools availabl...
The economic benefits of the presence of an NFLl team in a city often seem positive. Home-team fans are passionate and willing to spend big to see the...
The Bahamas, long a destination starting at spring break and extending through fall, has ramped up its marketing to attract U.S.-based sports events d...