Think Beyond the Like Button: Social Media Strategies for Promoting Sports Events
Lots of planners know about social media, but few think beyond posting or past hitting the “Like” button. This article contains solid information and ...
Articles
Recording and Streaming: How to Bring Your Events Up to Speed
Want to grow your audience and maybe even create a new revenue area? Think about recording and live-streaming your events. With the new tools availabl...
Do NFL Franchises Bring Huge Economic Benefits to a City? Not Always
The economic benefits of the presence of an NFLl team in a city often seem positive. Home-team fans are passionate and willing to spend big to see the...
Bahamas Seeks to Become Sports Destination by Luring U.S.-Based Events
The Bahamas, long a destination starting at spring break and extending through fall, has ramped up its marketing to attract U.S.-based sports events d...
‘Concussion’ Movie Advertising Hitting NFL Programming Hard
The movie, “Concussion,” about Dr. Bennet Omalu, the Nigerian forensic pathologist who was the first to publish findings of chronic traumatic encephal...
NYC Youth Sports Groups: Budget Won’t Suffice to Redevelop Pier 40
New York’s Pier 40, once the passenger terminal for the Holland America line, has since served as overflow parking and commercial warehouse space, wit...
Inside Events: The Ugly Sweater Run
The Ugly Sweater Run is an untimed 5K offered in 22 cities nationwide. The event is followed by a reception and party with beer, hot chocolate and mor...
Connected Sports Equipment: Hackable by the Competition?
If the hot toy, Hello Barbie, is now Hello Hackable Barbie, what does that mean for connected sports equipment? It’s not something out of sci-fi. A r...
Old Borscht Belt Resort in Catskills May Become a Youth Sports Complex
Remember the old resorts in the Catskills, brought to life in movies like ‘Dirty Dancing?’ One of them may have a second life as a youth sports comple...
No Room at the Inn: S.W. Florida Considering New Hotel Construction
Big sports events can put a strain on the hotel capabilities of an area, and southwest Florida is no exception to this rule. The recent addition of ne...