Articles

Why is Road Running Losing Pace?

Why is Road Running Losing Pace?

What is slowing down the road running industry? A combination of rising fees, competition from nontraditional events (hello, novelty runs and obstacle...

Parkour Moves Closer to Olympic Status, But Controversy Remains

Parkour Moves Closer to Olympic Status, But Controversy Remains

Will parkour be in Paris for the 2024 Olympic Games? Organizers hope so. Unfortunately, the organizers are the root of the problem, specifically, the ...

Cornhole

Inside Events: American Cornhole Association

Chances are, if you’ve been to a tailgate, a cookout or a trade show, you’ve seen cornhole. The sport itself is proliferating across the U.S., with pr...

New Fitness Report is Treasure Map for Planners in 2018

New Fitness Report is Treasure Map for Planners in 2018

It’s not often planners and destinations are handed a road map of what sports are going to be big in the coming year. The American College of Sports M...

South Carolina Youth Soccer Association’s 'Silent September' Still Echoes True

South Carolina Youth Soccer Association’s 'Silent September' Still Echoes True

Did ‘Silent September,’ an initiative in South Carolina to get soccer parents to pipe down, resonate? Yes, it did, and it remains the non-shout heard ...

Merchandising and Branding Your Event

Merchandising and Branding Your Event

Branding and merchandising any product can be a challenge, but it can be particularly daunting when you find yourself with a huge sports event space, ...

Recurring Events: Continuing the Discussion

Recurring Events: Continuing the Discussion

Last year, we discussed the benefits of recurring events, and some best practices for crafting events that would return to a destination on a regular ...

Horse Country

Horse Country

The classic image of rider and horse clearing a fence in a steeplechase. The roar of a Sunday afternoon crowd as a cowboy charges out of the chute ato...

USA Surfing

USA Surfing

USA Surfing is the National Governing Body for the sport of surfing in America. The sport will be featured for the first time in the Tokyo summer Olym...

Understanding the Value of Your Sports Event or Meeting

Understanding the Value of Your Sports Event or Meeting

If you find yourself in charge of planning a sports related meeting or event, you most likely are a volunteer planner or have myriad of other job resp...