Articles

With an American fan base exceeding 43 million people, ever-increasing media coverage (and prize purses), as well as a new focus on attracting younger...

With a national headquarters project in development in Pennsylvania and urban youth initiatives, squash is getting a lot of attention. Here to talk ab...

The use of apps for sports events is a trend that is not going away. Increasingly, athletes, their families, press and spectators are turning to their...

Of all the sports to be presented this fall, few have received the ink football has. The NAIA continues to explore the boundaries as well as the newes...

The sport of pickleball continues to expand throughout the country, and the world. The latest research from the Sports & Fitness Industry Association ...

For more than a century, American equestrian athletes have represented the U.S. in international competition, claiming medals in the Olympics, Pan Ame...

One of the biggest and most well-loved marketing techniques for sports event has long been branded merchandise, from T-shirts to hats to socks and med...

When sports all but shut down this past spring, tennis bounced back faster than most, as players realized that the physical distancing inherent in the...

Sometimes, keeping a longtime favorite event appealing means reimagining and repositioning it. That is what USA Triathlon did with its “The Power With...

Sports loyalty runs deep in the Midwest, where professional and college teams are considered family. The Heartland is also known for friendliness, sce...