White Papers

NPR

Sports and Health in America: Research and Reports

Does activity in childhood translate into continued activity throughout adulthood? New research has some surprising conclusions.

HiLo_GCSAA

Tourism Economics: Economic Impact of the Coachella Valley Golf Industry

An economic study commissioned by the Hi-Lo Desert GCSA shows golf brings at least a $1.1 billion economic impact to California's Coachella Valley.

Football

Super Bowl or Super (Hyper)bole? Assessing the Economic Impact of America’s Premier Sports Event

The NFL has used the promise of an economic windfall to entice cities to bid for the Super Bowl. But the result is less than is often estimated.

RunningUSA

State of the Sport: U.S. Race Trends

After experiencing 300% growth from 1990-2013, running event finishers in 2014 remains nearly consistent with the all-time record set in 2013.

GCSAA

The Drought in California: Its Effect on Golf Courses

The drought in California has affected golf courses, as well as the golf economy as a whole. This paper shows an interesting breakdown.

sportsnleisureresearchgroup

Sports Travel Marketing and Implications

The importance of the non-affluent sports traveler to the economy of the leisure market.

US_TravelAssn

Economic Report: Travel Means Jobs

Travel plays a critical role in the US economy. From sports and business that bring income to cities, to jobs created, travel is an economic driver.

RunningUSA

2014 State of the Sport - Part III: U.S. Race Trends

This report tracks trends for U.S. running events in 2013; includes non-traditional races, half-marathons, women's events and more.

US_TravelAssn

The Power of Travel Promotion

This report provides information on the value of travel and tourism and how travel promotion strengthens economic vitality.

Olympic Rings

Bidding for the Olympics: Fool's Gold?

While much is promised to cities who bid on the Olympics, the reality may not live up to the hype.