ESPN and USTA Extend Relationship with New 12-Year Agreement
ESPN and the United States Tennis Association (USTA) have extended their relationship with a new, 12-year agreement that will keep the iconic US Open with ESPN through 2037.
Sports Business News
B.A.S.S. announces technology standardization for Elite Series, Classic
B.A.S.S. has created unwavering standards of excellence and expectations for the anglers who fish under these banners.
In Rockford, Visitor Spending Grows for Third Consecutive Year
Visitor spending in Rockford and Winnebago County reached a record-breaking $515.4 million in 2023, capping three years of growth and topping pre-pandemic spending of $483 million in 2019.
HotelPlanner Becomes Official Hotel Booking Partner of American Association of Professional Baseball
HotelPlanner, a travel technology platform and hotel booking engine, announced a new partnership with the American Association of Professional Baseball, (AAPB) a 12-team league that spans Winnipeg, Ca...
NFHS Announces Corporate Partnership Renewal with iWanamaker
The National Federation of State High School Associations (NFHS) has announced a three-year corporate partnership renewal with Wanamaker Corporation, creator of iWanamaker and Live Scoring Golf apps f...
SLN/CR Unveils Innovative Customizable Noise Reduction Solution for Indoor Pickleball Facilities at PickleCon in Kansas City
SLN/CR (pronounced "silencer"), a leader in high-performance noise reduction solutions, is proud to announce the launch of its latest product designed specifically for indoor pickleball facilities at ...
MLF Announces Multi-Year Sponsorship Renewal with Brunswick Corporation to Showcase Mercury Marine and Lowrance Brands
Major League Fishing (MLF), the world’s largest tournament-fishing organization, and Brunswick Corporation, the global leader in marine recreation, announced today a multiyear sponsorship renewal.
GameChanger Introduces Film Room for Coaches: New AI-Powered Video Analysis Tool for Youth Basketball & Volleyball
Coaches Lisa Bluder and Steve Pikiell Join GameChanger as Ambassadors to Emphasize the Impact of Film on Coaching and Athlete Development
New Partnership Demonstrates How USGA GHIN App Elevates the Golf Experience
The United States Golf Association (USGA) has expanded access to its Golf Handicap Information Network® (GHIN) mobile app presented by Sentry.
Hussey Seating Announced as Exclusive Fixed and Telescopic Seating Solutions Partner of the NFHS
Hussey Seating Company has been named the Official and Exclusive Fixed and Telescopic Seating Solutions Partner of the NFHS.