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Game On in the Southwest

Game On in the Southwest

There’s more than one reason sporting events and sport lovers flock to the Southwest. The region's amenable climate and breathtaking landscapes - from...

Competitive Cheerleading & Dance Destinations

Competitive Cheerleading & Dance Destinations

Many people perceive cheerleaders and dance team members as a group of girls who throw their pom-poms in the air after a touchdown and encourage crowd...

The Sponsorship Dynamic

The Sponsorship Dynamic

You are in the process of bidding for a sports event, you have successfully landed an event, or perhaps you are creating an event.? Regardless of the ...

The Gymnastics World

The Gymnastics World

Most Americans' knowledge of gymnastics is limited to the Olympics, but there’s a whole world of gymnastics out there. And that means a whole universe...

Public Relations Campaigns: The Fundamentals of Event PR

Public Relations Campaigns

At my first golf tournament as an event publicist, upon introducing myself to a leading local scribe in the press tent, this grizzled veteran offered ...

Understanding the Stakeholders' Objectives

Understanding the Stakeholders' Objectives

We are measured by excellence, not the average, in whatever we do. If you are constantly refining and nurturing your passion and stretching towards ex...

Indoor Arena Management: Opportunities and Challenges

Indoor Arena Management: Opportunities and Challenges

If you want to rent the Pittsburgh Indoor Soccer Arena in the winter, when its three fields are covered sun-up to sundown with soccer, lacrosse and fl...

Insurance: Expecting the Unexpected

Insurance: Expecting the Unexpected

There are many aspects of a sporting event that opens an event promoter to liability exposure.  As an insurance broker it is our duty to help examine ...

An Interview with Sarah Oglesby, Director of Special Events - US Lacrosse

An Interview with Sarah Oglesby, Director of Special Events - US Lacrosse

Sarah Oglesby, Director of Special Events US Lacrosse, plans, coordinates and manages national US Lacrosse events. Sarah operates with a staff of thre...

Comparing Apples to Apples

Comparing Apples to Apples

Along with the trend toward sports specialization and the subsequent proliferation of sport-specific clubs and travel teams, many amateur sporting eve...