Merchandising Your Event: What You Need to Know
When was the last time you were out walking and didn’t see someone in a screen-printed tee shirt promoting an event or special occasion? Whether it’s ...
Articles
North America’s Finest Sports Facilities
Just as the productivity of office workers is affected by their environment, the achievement of sports participants can be affected by the environment...
Cheer and Dance: Go Ahead, Be Flexible
They come in droves, from all over the country. They come with their families. They come with costumes, glitter, makeup and ponytails. They come to co...
The Midwest - Ready for Anything
Cheeseheads and Cornhuskers Nicknames in sports are commonplace, but the Midwest has some of the better known ones and shows this region's passion ...
Negotiating with Hotels: A Game Plan for Negotiating Event Contracts
Planners of athletic events are charged with providing a smooth and rewarding experience for both athletes and attendees. Call it irony, but negotiati...
Wrestling Takes Root(s)
Wrestling is a sport that is all about style. Whether wrestling the Olympic styles—Greco-Roman and freestyle—or the homegrown American style known as ...
An Interview with Mark A. Lucas, Executive Director, US Association of Blind Athletes
Title/Organization Executive Director, United States Association of Blind Athletes Years in industry 26 Years in current position 11
Lakes and Rivers
What do water skiing, wakeboarding, fishing and sailing have in common? Water, preferably not frozen. Watersports can take place on, in or (as...
Make Me Look Good: What Sports Events Can Mean to a Community
There’s nothing that gladdens our hearts like being told an event won’t succeed — only to be able to prove that person wrong. It was the situation ...
Safety and Security: The Biggest Wins at Your Sports Event
To put it in very simple terms, security for your event should be like the anti-virus program on your computer, or the flu shot you get each fall: the...