California


Troon

Troon Announces Events for Women's Golf Day

June 1, 2020

Troon has announced events on June 1 and June 2 in honor of Women's Golf Day. more >>


NHL

NHL Announces Comeback

May 28, 2020

The NHL announced a 24-team playoff format, beginning in early June. more >>


Bassmaster

B.A.S.S. Announces Revised Tournament Schedule

May 18, 2020

B.A.S.S. unveiled revised event dates for the remaining events on their 2020 tournament schedule. more >>


USA_Swimming

USA Swimming Announces Targeted Event Schedule

May 4, 2020

USA Swimming continues to monitor the changes of this global pandemic, as well as planning for athletes' return to competition. more >>


IRONMAN

Sacramento to Host New IRONMAN Event

April 30, 2020

The IRONMAN Group in conjunction with Visit Sacramento announced today that Sacramento, California will serve as the newest host venue. more >>



USA_Triathlon

USA Triathlon Announces New Elected Officials

January 27, 2020

USA Triathlon announced that private equity specialist Henry J. Brandon III and Monica Paul (Dallas Sports Commission) as new elected directors. more >>


Pepsi

Pepsi Furthers Affiliation with Sports Industry in California

January 20, 2020

Pepsi and Frito-Lay are now the exclusive soft drink and salty snacks partners across SoFi Stadium and Hollywood Park. more >>


Ruby

Rugby World Cup Sevens Generates Positive Impact for San Francisco Bay Area

March 4, 2019

Rugby World Cup Sevens 2018 generated both a positive economic and community impact on the San Francisco Bay Area. more >>


Troon

Troon Announces Expansion, Corporate Move

November 12, 2018

To accommodate regional growth interests and opportunities, Troon® has expanded and opened a corporate office in Irvine, California. more >>


Headsweats

Headsweats Renews Partnership with US Trail Running Conference

June 11, 2018

Headsweats has renewed its partnership with the 2018 US Trail Running Conference as the Official Headwear Supplier for attendees. more >>



BullheadCity

Bullhead City: The Hotspot for Sports Tourism

November 22, 2019

Boasting an estimated 360 days of sunshine each year, Bullhead City, Arizona, is quickly becoming the nation’s hotspot for sports tourism. more >>


Articles

420 Article | January 23, 2019
Inside Events: The 420 Games

By: Mary Helen Sprecher

The 420 Games, a multi-sport event developed by cannabis advocates, was established to counteract the ‘lazy stoner’ image. The event, which has...   More>>


CollegeFootball Article | January 23, 2019
CFP National Championship Game Survives Poor Ticket Sales

By: Michael Popke

Promoters had quite a scare over the College Football Playoff National Championship. An unappealing venue not close to either of the competing teams...   More>>


blank Article | December 28, 2018
A Change of Venue

By: Mary Helen Sprecher

Sometimes, we just need a change of scenery. In a new place, under new conditions, event owners and rights holders are often able to put a new spin...   More>>


blank Article | December 27, 2018
Cold As Ice

By: Michael Popke

In winter sports, change is coming. As significant snowfall seemingly becomes less of a sure thing every year, many alternatives – including some...   More>>


NoOlympics Article | November 28, 2018
Why Are Cities Backing Away from Hosting the Olympics?

By: Michael Popke

More cities are dropping out of bidding for the Olympics than are staying in the race. Calgary is the latest casualty and is only a symptom of the...   More>>


blank Article | November 19, 2018
2018 CHAMPIONS OF ECONOMIC IMPACT IN SPORTS TOURISM

By: Mary Helen Sprecher

SDM is proud to announce its 2018 Champions of Economic Impact in Sports Tourism award winners. This year’s Champions represent the most notable...   More>>


Far Article | November 14, 2018
Northern California Fires Wreaking Havoc

By: Mary Helen Sprecher

In Northern California, a destructive and fast-moving wildfire is causing widespread fatalities and devastation. Sports events took a back seat as...   More>>


WorldUrbanGames Article | November 14, 2018
In a Surprise Honor, L.A. Will Host the World Urban Games Next Year

By: Mary Helen Sprecher

The next Olympics there may be a decade out but Los Angeles is getting a warm-up. The city has been named to host the first two editions of the World...   More>>


WorldBeach Article | October 31, 2018
Against All Odds, World Beach Games Begins One-Year Countdown

By: Mary Helen Sprecher

The World Beach Games organizers are ready to kick sand in doubters’ faces. Having started the one-year countdown until the event take place in San...   More>>


Lax Article | October 3, 2018
Los Angeles Just Might be Home Turf for Olympic Lacrosse in 2028

By: Mary Helen Sprecher

As the U.S. continues the march toward the 2028 Olympics, plenty of sports are already jockeying for position there – one of which is lacrosse....   More>>


Destination Spotlights

blank Case study | February 28, 2019
Orange County’s Great Park Continues Epic Evolution   

By: Michael Popke

In the early days of 2019, the new Great Park Ice facility opened in Irvine, California, with a series of public skates that provided a preview of... More>>


blank Case study | September 14, 2018
A Winning Game in Southern California   

By: Peter Francesconi

When it comes to finding a destination to host sporting events, Irvine, California, needs to be at the top of the list. At the center of Orange... More>>


blank Case study | March 23, 2018
Irvine Ups its Sports Destination Game   

By: Michael Popke

Dave Lucey repeats himself a lot these days, but he doesn’t mind. “The new Orange County Great Park Sports Complex is 194 acres — more than... More>>



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