ATRA Announces Next Event for Race Directors and Owners | Sports Destination Management

ATRA Announces Next Event for Race Directors and Owners

Mar 23, 2021

Next Webinar in the 2021 Series: Growing your Trail Running Community - March 25, 11.00 am to 12.00 noon MST

Our next webinar in the series is focused on how to grow your trail running community. Register here for the series.

We are so grateful to have four industry experts to share their wisdoms on this subject for this webinar:

·     Steve Schneider – Rogue Trails

·     Michele HartwigOrnery Mule Racing

·     Ian GoldenRed Newt Racing & Finger Lakes Running Co

·     Scott GallThe Runners Flat

Each panelist will have 10 minutes to share their stories, and then we will turn over to Q&A from the audience for the last 15 minutes or so.

Register now- you can register for this webinar, or any 2, 3, or 4 sessions from the series. You can also register for the complete series and receive recording links and resource documents for the first 2 sessions. Note that you can also register for a webinar that has already taken place, and you will receive a link to the recording of that session or sessions.

A 25% discount is available for ATRA members and members of or referrals from, organizations and groups that support underrepresented categories in the sport to include Black Girls Run, Latinos Run, Black Men Run, Trail Sisters, OUTRUN, United in Stride, Achilles, military or veterans. This is a sample of organizations, and discounts are not limited to these groups.

If you have any questions on qualifying for a discount, please feel free to contact, or 303-304-9159.

More information on the webinar series- Our webinar series is geared to trail race directors (although trail runners and other interested groups are also welcome!) and will feature monthly presentations on key subject areas that are critical for race directors to manage successful, viable, and sustainable events. The first of nine webinars was held in January 2021, with the final installment to present in September.

The Conference has developed a reputation for providing

high-quality content, networking and actionable practices to help race directors grow and develop successful trail races. Capitalizing on this outstanding reputation, the webinar series will cover safe racing in the COVID era, diversity, equity and inclusion, growing a trail running community, and empowering tribe of climate action warriors. Each webinar is presented by industry leaders in their respective fields, and will offer information that can boost a race director’s knowledge and afford insight into innovative practices to implement at their events.

Each participant will receive a best practices resource document after every webinar that will detail key actionable items, while there will be an opportunity to follow up on deliverables through a forum on social media channels, and in-person or remotely at the 2021 US Trail Running Conference to be held October 27-30, in Fayetteville, Arkansas.

The webinar series is held in partnership with the American Trail Running Associationand Trail Runner Magazine. Registration opens January 4, 2021, with the cost for each webinar set at $10, or the complete pricing at just $50 per participant. We also have a registration special offer for the Conference that includes registration for the webinar series for free up until January 19, 2021.

Here is the schedule for the webinar series - note that day, time, and focus may be subject to change:

Session 1 - the future of safe trail races during the COVID era- January 21, 2021, 2.00 - 3.00 pm MST

·     Tracy Hoeg– MD, PhD. Sports Medicine physician, PhD in Epidemiology. Associate Researcher at UC Davis

·     Andy Pasternack– WSER medical team, MD, MPH

·     Greg Lanctot– Pacific Coast Trail Runs

Session 2 - Diversity, equity & inclusion-

February 25, 2021 11.00 am - 12.00 noon MST

·     DEI Training personnel

·     Lead trainer Mirna Valerio

·     FeaturingLuis Escobar fromAll we do is Run

·     Presented by Salomon and Running Industry Diversity Coalition (RIDC)

Session 3 - Growing your trail running community-

March 25, 2021 11.00 am - 12.00 noon MST

·     Steve Schneider – Rogue Trails

·     Michele Hartwig– Ornery Mule Racing

·     Ian Golden– Red Newt Racing & Finger Lakes Running Co

·     Scott Gall– The Runners Flat

Session 4 - Empowering a community of climate action champions-

April 22, 11.00 am - 12.00 noon MST

·     Zoë Rom- Trail Runner Magazine

·     Vic Thasiah- Runners for Public Lands

Session 5 - Sustainable races - current best practices and future developments-

May 27, 2021 11.00 am - 12.00 noon MST

Session 6 - Race Courses - safety, limits, marking, clean up, etc. -

June 17, 2021 11.00 am - 12.00 noon MST

Session 7 - Follow up from session 1 - producing safe races in the COVID era-

July 22, 2021 11.00 am - 12.00 noon MST

Session 8 - Sponsor partnerships & finances -

August 19, 2021 11.00 am - 12.00 noon MST

Session 9 - Marketing, advertising & social media -

September 23, 2021 11.00 am - 12.00 noon MST

We look forward to you joining us for this exciting webinar series, and to sharing this unmissable education opportunity for race directors.

In the meantime, we trust you and your family are enjoying a fine start to the year with Spring fast approaching, and trust that you stay safe and healthy during these ongoing challenging times.

Register now for the webinar series.

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