The Picklr Announces Major Expansion | Sports Destination Management

The Picklr Announces Major Expansion

Nov 20, 2023

Founder and CEO of The Picklr, sees the demand for franchises as a testament to the brand's strength. "In coming on board to expand The Picklr, our new partners see the value of making this sport accessible and enjoyable to people across the country. The Picklr stands out among our competition through high-end facilities and our unique sense of community that is evident to anyone lucky enough to be a part of The Picklr, whether as a member, competitor or now our new franchisees." 

"With seven corporate-owned facilities, our first-mover advantage has undeniably led to a high level of interest from well-capitalized candidates across the entire country," said Scott Schubiger, Chief Growth Officer of The Picklr. "Our growth strategy has always been rooted in understanding the needs of pickleball players and fans. Moreover, this expansion is a significant step towards achieving our mission of fostering and meeting the desires of a vibrant and inclusive Pickleball community. In helping us facilitate this mantra, our wonderful franchise partners, who are directly opening all of these units, are as diverse and varied as the sport itself. We encourage those as passionate as we are to explore The Picklr franchise opportunity today."

Pickleball enthusiasts can soon expect to find their local Picklr facility in the following cities and states:

ARIZONA (6 Locations) Gilbert, Glendale, Mesa, PhoenixCOLORADO (15 Locations) Broomfield, DenverFLORIDA (20 Locations)Miami, OrlandoGEORGIA (5 Locations) Atlanta MetroILLINOIS (3 Locations) Mundelein, Naperville, Villa ParkMINNESOTA (6 Locations) Blaine, MinneapolisNEVADA (7 Locations) Las Vegas, RenoTENNESSEE (5 Locations) NashvilleTEXAS (6 Locations) Austin, Dallas, Ft. WorthUTAH (6 Locations) Farr West, Lehi, Salt Lake City, Utah CountyWYOMING (1 Location) Cheyenne

Beginning September 23, The Picklr will partner with The Dink to launch Picklr Your City, a contest where pickleball fans will determine the next franchise location of The Picklr. Fans can also enter to win a lifetime supply of pickleball gear or a lifetime membership to The Picklr. "The enthusiasm from our communities and franchisees has been remarkable," said Jonathan Fornaci, COO of The Picklr. "This contest will allow our community to determine where we open next, something that has never been done before in the indoor pickleball space. Our Picklr family has turned out with such energy and excitement for each location we open, and this is our way of including our community in deciding where our next location should be."

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