Mike Nichols | Sports Destination Management

Mike Nichols

Apr 20, 2021

Symetra Tour

Mike Nichols

Mike Nichols, as Chief Business Officer of the Symetra Tour - Road to the LPGA, oversees the development of the Symetra Tour's strategic plan, budget, sales, marketing, owned events, corporate sponsorships and tournament partner relationships, while also identifying new tournament opportunities. Nichols, who has been involved in professional golf since 1994, has also held key roles with the LPGA, the U.S. Senior Open in Dayton, Ohio, and the Champions Tour's Farmers Charity Classic in Grand Rapids, Michigan, as well as the Royal Caribbean Classic.

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