November/December 2020 | Sports Destination Management

November/December 2020

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Sports Destination Management Magazine

November/December 2020

As we sprint toward the end of the year, it’s a good time to reflect – not on the things we can’t do but on the things we have learned to do differently. Not all change is bad, particularly if it brings learning. This issue has examples. From merchandizing to app design, from recurring events to arranging accommodations, much has changed. This issue also helps you keep current on the changes in a variety of sports, including squash, football, rodeo, equestrian, tennis, pickleball and even volleyball. Finish the year strong and get set for 2021.

In this issue

Tennis Bounces Back

BY: Peter Francesconi

When sports all but shut down this past spring, tennis bounced back faster than most, as players realized that the physical distancing inherent in the sport would keep them safe. Across the U.S., park courts saw an influx of athletes ready for pick-up games, which fed into renewed interest. Here are some top destinations as tournaments return. more....