American Trail Running Association
The American Trail Running Association (ATRA) was founded in 1996 as a Colorado not for profit corporation to represent and serve the mountain, ultra trail and trail (MUT) running community. more....
As we sprint toward the end of the year, a quick look back tells us 2018 has been quite a ride, full of highs and lows. And between all the milestones, we’ve done our jobs, each of us making up a part of the big machine that is sports tourism and the economy it has created. In this issue, we celebrate our 2018 Champions of Economic Impact in Sports Tourism. We also examine growing and emerging sports (pickleball and flag football) as well as equestrian and rodeo. Our industry thought leaders have also given us some excellent insights, making this issue worth your always valuable time.
The American Trail Running Association (ATRA) was founded in 1996 as a Colorado not for profit corporation to represent and serve the mountain, ultra trail and trail (MUT) running community. more....