July/August 2025

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Sports Destination Management Magazine

July/Aug 2025 Issue Cover

Golden midsummer has arrived and SDM’s awards program, Champions of Economic Impact in Sports Tourism, is in full swing. Here’s why you should enter:

  • It’s a great chance to recognize economic impact.
  • It showcases destinations at their finest.
  • We learn about how others have faced unique challenges and adapted their events.
  • We learn what we are capable of.
  • Our industry is blessed with so many tools; it is powerful, creative, flexible and imaginative. It cares. When we put these tools to work, we create excellence.

Let’s showcase it all, starting now.

In this issue

On the Road

BY: Michael Popke

Marathons, triathlons and cycling events have a loyal participation base, and from a sports tourism perspective, they attract visitors who often drive (or fly) to destinations, book overnight stays and stick around for an extra day or two to take in the local sights. Participation has continued to climb and destinations are stepping up their offerings. more....