In this issue, we reach midsummer and my favorite time of the year: the opening of awards season. SDM wants its readers to nominate events for the program, Champions of Economic Impact in Sports Tourism. Our industry is a force to be reckoned with, and you have played a role in it, so please take a moment to enter. This industry also showcases lacrosse, running and road sports and combat sports (all three of those have ancient roots) as well as a newer sport with a North American pedigree: cheer, and sports venues made by nature. Happy reading.
Trade shows and expos are perhaps one of the most popular add-ons to any sports event. In addition to giving vendors exposure to a guaranteed population of athletes and sports enthusiasts, they provide a great social hub, and they increase economic impact for the overall event. Win/win/win, right? It can be, provided have the correct approach. more....