January/February 2022 | Sports Destination Management

January/February 2022


Sports Destination Management Magazine

January/February 2022

What’s your New Year’s resolution? If it involves becoming a stronger, better informed, more productive member of this industry, this issue can help. There are articles on insuring your event (and not falling prey to the problems that often occur), on rebranding (and marketing a new identity) – and on how adaptive sports have evolved (there’s something every event owner can learn here). If you’ve wanted to find a host for basketball, esports or winter sports, we have some great possibilities. Plus, you can catch up with paddle and watercraft sports, as well as with ski mountaineering, a new discipline for the Winter Olympics. Let’s make it a great year together.

In this issue

New Spaces, New Places, Expanding Markets

BY: Mary Helen Sprecher

If part of your 2022 game plan was to keep your event fresh by seeking out a new destination or two, you need to bookmark this article. It includes some cities on the rise and some longtime favorites – and all of them should be on your radar for consideration when it comes to site selection. Can’t visit yet? Here’s an armchair visit to each of them. more....