Marketing & Sponsorships

ECHL Lists Nickelodeon Takeover Nights on the Ice Nationwide

13 Nov, 2018

The East Coast Hockey League (ECHL) has announced it has partnered with Nickelodeon to host a “Nickelodeon Takeover Experience” at 26 home games during the upcoming 2018-19 season. 

Teams will be able to choose from popular Nickelodeon properties including Rise of the Teenage Mutant Ninja Turtles, SpongeBob SquarePantsPAW Patrol and NickSplat, the network’s multi-screen destination dedicated to Nick’s legendary library of hits from the ‘90s and 2000s, as the theme for their designated game.  

As part of the experience, OT Sports will produce a set of Nickelodeon-themed jerseys for teams to wear on their selected night, and teams will build their in-game promotions around the characters of their choice. 

“This is an exciting opportunity for the ECHL,” said ECHL Commissioner Ryan Crelin. “Nickelodeon is a cherished brand for families in all of our markets, and the ability to bring their characters into our arenas will undoubtedly provide for a heightened game experience and welcome new fans into our buildings.”

“At Nickelodeon we create content and on-the-ground experiences that are fun, engaging and relevant to our audience, said Eddie Hill, from Nickelodeon Sports. “Through this expanded partnership with the ECHL, we will celebrate kids’ love for the action and excitement of hockey, combined with the Nick characters they love.” 

ECHL – Nickelodeon Takeover Experience Game Dates

  • ECHL Team                                                    Game Date

  • Adirondack Thunder                                      Mar. 16

  • Allen Americans                                             Dec. 1

  • Atlanta Gladiators                                          Nov. 17

  • Brampton Beast                                              Feb. 18

  • Cincinnati Cyclones                                        Jan. 20

  • Florida Everblades                                          Oct. 27

  • Fort Wayne Komets                                        Dec. 29

  • Greenville Swamp Rabbits                             Jan. 15

  • Idaho Steelheads                                            Dec. 15

  • Indy Fuel                                                        Dec. 29

  • Jacksonville Icemen                                        Mar. 8-10

  • Kalamazoo Wings                                           Oct. 27                       

  • Kansas City Mavericks                                   Feb. 2

  • Maine Mariners                                               Dec. 28

  • Manchester Monarchs                                     Jan. 27

  • Newfoundland Growlers                                Dec. 2

  • Norfolk Admirals                                            Mar. 2

  • Rapid City Rush                                             Dec. 29

  • Reading Royals                                               Dec. 16 and Mar. 24

  • South Carolina Stingrays                                Dec. 15 and Mar. 31

  • Toledo Walleye                                               Mar. 2

  • Tulsa Oilers                                                     Jan. 5

  • Utah Grizzlies                                                 Apr. 7

  • Wheeling Nailers                                             Jan. 12

  • Wichita Thunder                                             Nov. 17 and Mar. 23

  • Worcester Railers                                            Mar. 9 

About the ECHL: Began in 1988-89 with five teams in four states, the ECHL has grown into a coast-to-coast league with 27 teams in 20 states and two Canadian provinces for its 31st season in 2018-19. There have been 641 players who have gone on to play in the National Hockey League after starting their careers in the ECHL, including 18 who made their NHL debuts in the 2017-18 season. The ECHL had affiliations with 26 of the 31 NHL teams in 2018-19, marking the 22nd consecutive season that the league has affiliations with at least 20 teams in the NHL. Further information on the ECHL is available on its website at as well as on Twitter and Facebook.

About Nickelodeon: Nickelodeon, now in its 39th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, digital, recreation, books and feature films. Nickelodeon’s U.S. television network is seen in more than 90 million households and has been the number-one-rated kids’ basic cable network for 22 consecutive years. For more information or artwork, visit Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIAB). 


Subscribe to SDM