USA BMX Launches First-Ever After-School Program | Sports Destination Management

USA BMX Launches First-Ever After-School Program

Oct 14, 2013

USA BMX, the world's largest bicycle motocross organization, has launched a new after school enrichment program based on a Science Technology Engineering and Math (STEM) curriculum. The program had a soft roll-out in April and is now integrated into over 20 school districts across the United States. This effort is believed to be the first and only STEM program produced and endorsed by a national governing body in the United States.

The utilization of STEM curriculum in America's schools is endorsed by the White House and the United States Department of Education and is part of President Obama's education challenge. The USA BMX program is equal part education, equal part athletics and exercise. Each student receives not only the STEM education, but also a helmet, a Redline BMX bike, and a free membership to USA BMX. The curriculum is currently being used by public and private schools, bike clubs, summer camps, and in after school enrichment programs.

"Our goal in year one was to reach 5,000 kids who have never experienced BMX. Through the partnerships we have built with Seattle Bike Supply, STEM Finity, and Nickelodeon, we have already exceeded our wildest expectations for this year," said USA BMX Chief Executive Officer B.A. Anderson.

The USA BMX program is designed for kids aged 7 to 14. The eight-module curriculum is designed for 30 hours of educational programming with a student to teacher ratio of 20:1. There are plans to launch an additional program for younger kids in 2014.

Contact: Jon Schmieder,, 602.369.6955

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